Kelkoo
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| Initial release | November 30, 1999 |
|---|---|
| Operating system | Any (web-based application) |
| Type | Price comparison service, Online advertising |
| Website | kelkoo.com |
Kelkoo is a leading European eCommerce advertising platform. It was founded in 2000 following the merge of Zoomit, Dondecomprar and Shopgenie, and was sold by Yahoo to Jamplant, a British private equity, in 2008. Kelkoo offers a complete and integrated service for online shopping, helping users to search, find and buy products in a safe environment and ultimately to increase revenues for both merchants and publishers. Today, Kelkoo, with the acquisition of LeGuide Group, that includes LeGuide, Ciao and Dooyoo, represents the European leader in ecommerce advertising and shopping comparison and it’s the ideal partner for players operating in the online shopping industry, with thanks to new and sophisticated retargeting and prospecting technologies that leverage on a powerful algorithm to manage consumer shopping intent data.
The Kelkoo Group is now operating in 20 countries (Austria, Belgium, Brazil, Czech Republic, Denmark, Finland, France, Germany, Ireland, Italy, Luxembourg, Netherlands, Norway, Poland, Portugal, Russia, Spain, Sweden, Switzerland, UK), can count on 220 million offers from more than 31,000 merchants and 2,700 direct publishers. The plans are to expand further into the US and Mexico later this year (2016). On October 13, 2016 Kelkoo, the ecommerce advertising and price comparison platform, announced the acquisition of LeGuide group.
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