Bebe stores
 |
|
| Public | |
| Traded as | NASDAQ: BEBE |
| Industry | Retail |
| Founded | June 7, 1976 San Francisco, California, U.S. |
| Founder | Manny Mashouf |
| Headquarters | 400 Valley Drive, Brisbane, California, U.S. |
|
Number of locations
|
312 |
|
Key people
|
Manny Mashouf, founder Jim Wiggett, CEO |
| Products | Apparel |
| Revenue |
 US$603 million (FY 2009) |
|
US$16.6 million (FY 2009) |
|
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US$12.6 million (FY 2009) |
|
| Total assets |
 US$571 million (FY 2009) |
| Total equity |
US$459 million (FY 2009) |
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Number of employees
|
4,433 (2008) |
| Website | www |
Bebe Stores, Inc (stylized bebe stores and pronounced as "Be-Be") is a women's retail clothier established in 1976. Founded by Manny Mashouf, who emigrated from Iran to the United States in the early 1970s, where he opened the first Bebe store in San Francisco during a time when three categories dominated the women's wear market: junior, bridge and misses. The brand develops and produces a line of women's apparel and accessories, which it markets under the Bebe, BebeSport, and Bebe Outlet names.
The company operates 312 stores, of which 215 are Bebe stores, 32 are 2b Bebe stores, 64 are BebeSport stores (this includes bebe/bebeSport 2-in-1 stores) and one is a Bebe accessories store. These stores are located in the United States, the District of Columbia, Puerto Rico, the U.S. Virgin Islands and Canada. Bebe also has an international division in Lebanon, Kuwait, Egypt, Israel, Singapore, Indonesia, Malaysia, Mexico, Russia, Saudi Arabia, Thailand, Turkey, and UAE.
Mashouf owns approximately 55% of the company.
The name 'Bebe' (pronounced as Bee-Bee) is a portmanteau derived from the soliloquy from Shakespeare's play Hamlet in which the eponymous Prince ponders:To be or not to be The name is never capitalized as it is a combination of two verbs forming a metaphorical verb as whole. Founder Manny Mashouf came up with the name after a conversation that was had at a party he attended in San Francisco during the 1970s shortly before he established the brand.
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Wikipedia