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Pepsi Next

Pepsi Next
Pepsi Next, July 2012.jpg
Type Mid-calorie cola, and 30% less sugar
Manufacturer PepsiCo
Country of origin United States
Introduced 2011 (in test markets)
2012 (full launch)
Related products Pepsi Edge
Pepsi ONE
Pepsi Max
G2
Tab
Website pepsi.com

Pepsi Next (stylized as pepsi next or pepsi NEXT) is a cola-flavored carbonated soft drink produced by PepsiCo. It is a variant of the Pepsi cola range.

In some markets it is sweetened with high fructose corn syrup, sugar, acesulfame potassium, and sucralose, and marketed toward drinkers of full-calorie Pepsi, and those who do not enjoy the taste of Diet Pepsi, Pepsi ONE, Pepsi Max, and other diet colas.

On June 25, 2013, PepsiCo informed their Facebook readers that the new formulation of Pepsi Next no longer contains aspartame, the artificial sweetener used in many diet soft drinks including Diet Pepsi, hence some bottles sold in the US read 'aspartame free'. However, the continued presence of acesulfame potassium means this version of the product still contains artificial sweeteners.

In other marketing areas, including Canada, Finland, the Netherlands, Australia and New Zealand, where it is marketed as having "30% less sugar", Pepsi Next is sweetened using an extract from stevia and has no artificial sweeteners.

Pepsi Edge, Pepsi's first mid-calorie cola, was introduced in 2004, and discontinued only two years later. PepsiCo, towards the end of the 2000s found new interest in mid-calorie beverages, and then released G2, a version of Gatorade with less than half the calories, and in the year 2011, Trop50, a juice blend, with 50% the calories of regular juice.

In September 2007, PepsiCo filed for trademarks in the US Patent and Trademark Office, for "Pepsi Next", and "Diet Pepsi Next".


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