Mercure Hotels
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| Industry | Hospitality |
|---|---|
| Headquarters | France |
| Services | Hotels and resorts |
| Parent | AccorHotels |
| Website | http://www.mercure.com |
Mercure is a brand of hotels run by French multinational corporation AccorHotels. The slogan is In Harmony with People and Places
Most Mercure hotels are positioned between Ibis and Novotel in the Accor estate. There is also a five star branch of Mercure hotels known as Grand Mercure with a chain of 10 Grand Mercure hotels in China under the Chinese brand name Mei Jue (美爵酒店 Měi Jué Jiǔdiàn). There are about 750 three to four-star Mercure hotels in Europe. In Australia and New Zealand, Grand Mercure Apartments is a growing 4.5 - 5 star short and long stay apartment brand.
Paul Dubrule and Gerard Pelisson founded Mercure in 1967. The first Mercure hotel was established in 1973 in Saint-Witz, France. Mercure Novotel was taken over in 1975 by Société d'Investissement et d'Exploitation, later the Accor Group.
In 1983, Mercure expanded into Germany. In 1993, Accor acquired a stake in the Hungarian Pannonia hotel chain with 24 hotels. The group also expanded into Poland, Asia, Turkey, and Africa. In 1994, hotels opened in the Caribbean, Guyana and Réunion. In 1995, Mercure established themselves in Spain, Sweden, Egypt, Oman, and Dubai, and opened a hotel in São Paulo, Brazil. In 1996, hotels opened in Berlin, Barcelona, Offenburg, Weimar, San Sebastián, Bari, Israel, Croatia, and Malta. In 1997, hotels opened in Estonia, Togo, Madagascar, Colombia, Egypt, Morocco, and Lebanon. In France, Accor acquired 33 Frantour hotels and rebranded them. The group also expanded the brand into the United Kingdom. In 1998, the ten hotels of the Dutch hotel chain Postiljon were acquired.
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Wikipedia