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Kasautii Zindagi Kay

Kasautii Zindagii Ki
Kasautii Zindagii Kay.jpeg
Promotional image
Hindi कसौटी ज़िंदगी के
Genre Soap opera
Created by Balaji Telefilms
Directed by
  • Gautam Sobti
  • Qaeed Kuwajerwala
  • Ravindra Gautam
  • Yash Chauhan
  • Raminder Singh Suri
  • Sushen Bhatnagar
  • Rajeev Bhatia
  • Jitendra K Basantt
  • Rohit Malhotra
  • Sangeeta Rao
  • Deepak Chavan
  • Jignesh Vaishnav
  • Arvind Babbal
  • Rishi Tyagi
  • Hitesh Tejwani
  • Shankar Verma
Creative director(s)
  • Monisha Singh
  • Nivedita Basu
  • Doris Dey
  • Shipra Arora
  • Shivangi Singh Chauhan
  • Riti Chopra
Starring See Cast section
Theme music composer
Opening theme "Kasautii Zindagii Ki"
Country of origin India
Original language(s) Hindi
No. of episodes 1423
Production
Producer(s) Ekta Kapoor
Shobha Kapoor
Location(s) Australia
Singapore
Sri Lanka
Malaysia
Cinematography
  • Santosh Suryavanshi
  • Deepak Malwankar
  • Rajesh Naag
Editor(s)
  • Dharmesh Shah
  • Sanjeev Shukla
  • Uday Raj
  • Achintya Ghosh
  • Vikas Sharma
  • Sandeep Bhatt
Running time 20 minutes
Release
Original network STAR Plus
Picture format 576i (SDTV),
Original release 29 October 2001 (2001-10-29) – 28 February 2008 (2008-02-28)

Kasautii Zindagii Kay (English: The criterion of life), often abbreviated as KZK, is an Indian soap opera created by Ekta Kapoor for the channel STAR Plus. The show ran for seven long years and starred Shweta Tiwari, Cezzane Khan (who was later replaced by Hiten Tejwani), and Ronit Roy in lead roles;Urvashi Dholakia and Geetanjali Tikekar as the main antagonists. The show explores the story of Anurag and Prerna who fall for each other but they never unite because of Komolika who plots against them and the conspiracies made against them. It describes Anurag and Prerna—lovers who were separated throughout their lives but achieved union in death.

Kasautii Zindagii Kay became the third longest running Indian series after Kyunki Saas Bhi Kabhi Bahu Thi and Kahaani Ghar Ghar Kii—the latter two of which were also produced by Balaji Telefilms. The show recorded one of the highest TRPs and introduced many popular faces like Shweta Tiwari, Cezzane Khan, Urvashi Dholakia, Ronit Roy and Geetanjali Tikekar.

Kasautii Zindagi Kay is about Anurag and Prerna, the star-crossed lovers, who time and again meet and separate as they get entwined in the web of love and revenge.

Two lovers Anurag and Prerna want to get married with each other but the couple get separated when Anurag is forced to get married to Komolika by the emotional blackmail of his mother, Mohini. Devastated and heart-broken Prerna who finds herself pregnant, now hates Anurag for what he has done to her. Anurag on the other hand feels terrible for Prerna and secretly helps her establish her career. Komolika married Anurag for the sake of his wealth. Anurag comes to know all this and also about the existence of his child 'Prem' with Prerna, a secret she had kept hidden. He divorces Komolika and wishes to marry Prerna but Prerna has to marry an arrogant business tycoon Rishabh Bajaj. Prerna married Rishabh to save Anurag's wealth and property.


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