Bimbo (baked goods)
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| Subsidiary | |
| Industry | Food Processing |
| Founded | 2 December 1945 |
| Founders |
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| Headquarters | Mexico City, Mexico |
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Area served
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Worldwide |
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Key people
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Daniel Servitje (Chairman and CEO) |
| Products |
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| Brands | |
| Revenue |
 US$ 14.1 billion (2014) |
 US$ 0.3 billion (2014) |
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| Total assets |
US$ 12.0 billion (2014) |
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Number of employees
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128,583 |
| Divisions |
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| Website | www |
Grupo Bimbo, S.A.B. de C.V., known as Bimbo, is a Mexican multinational bakery product manufacturing company headquartered in Mexico City, Mexico. It is the world's largest baking company and operates the largest bakeries in the United States, Mexico, Canada, Chile and Spain, and has some of the widest distribution networks in Mexico and the United States. It was also the ninth largest company of Mexico by revenues in 2013.
Bimbo reported revenues of US$14.1 billion for 2014. It has more than 129,000 employees, 165 manufacturing plants and 2.5 million sales centers located in 22 countries in America, Europe and Asia. It operates more than 100 trademarks, among which are: Bimbo, Tia Rosa, Marinela, Wonder, Barcel, Sara Lee, Mrs Baird's and Oroweat. Bimbo has one of the widest distribution networks in the world, surpassing 52,000 routes Bimbo operates under a scheme of recurrent sales channels views, making three daily visits to the same establishment.
In June 2015, Bimbo was considered as a possible buyer of Hostess Brands, the manufacturer of Twinkies valued at US$2 billion. However, a month later Hostess Brands' owners cancelled its plans to sell the company after failing to receive any offers.
Bimbo is listed on the since 1980 and is a constituent of the IPC, the main benchmark index of Mexican stocks. In 2016, Forbes magazine ranked Grupo Bimbo at #986 on the Forbes Global 2000, an annual ranking of the top 2,000 public companies in the world.
The company Grupo Bimbo was started in Mexico in 1945 by Lorenzo Servitje, Roberto Servitje, José T. Mata, Jaime Sendra, Jaime Jorba and Alfonso Velasco. Over fifteen years, under the leadership of Daniel Servitje, current Chairman of the Board and CEO of the Group, it has established itself as a global bakery company, reporting an increase in sales of USD 4.67 billion in 2004 to USD 10.712 billion, in 2011.
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Wikipedia