Barcel is a maker of tortilla, potato chips and other confectionery and snack foods. It is a unit of Grupo Bimbo created in 1950. It is based in Lerma, Mexico. A different company with the same name, operating in Chile, was acquired by PepsiCo in 1998.
Special editions & limited runs have emerged such as Corte Delgado (Thin Cut), Pimienta Limon (Black Pepper Lime), 3 Quesos (Three Cheeses), Crema y Especias (Sour Cream & Spices), Queso y Jalapeño (Cheese & Jalapeño), Salsa Inglesa (Worcestershire Sauce) and Sabor Valentina (Valentina Sauce Flavor).