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Tuenti

Tuenti Technologies, S.L.U.
Private, Limited
Industry Internet
Software
Telecommunications
Founded 2006
Founder
Headquarters Gran Vía, 28. Madrid, Spain.
Area served
Spain
Peru
Argentina
Ecuador
Key people
Pablo Ledesma (chief)
21,000,000 EUR (2014)
Owner Telefónica
Number of employees
180 (2016, approximation)
Website www.tuenti.com
Tuenti
Tuenti.svg
Developer(s) Tuenti Technologies
Operating system
Type VoIP, Instant Messaging
License Proprietary
Website www.tuenti.com

Tuenti is a mobile operator brand owned by Tuenti Technologies, S.L.U, a Spain-based tech company, that focus in providing a cloud experience through their own application and their website to their customers.

Tuenti was created in 2006 as a social networking service. Between 2009 and 2012, Tuenti was the most popular social network in Spain, with over 15 million registered users. Tuenti's namesake social network was referred to as the "Spanish Facebook".

Currently, in Spain Tuenti offers mobile telephone services accessible anywhere in any device by making it accessible through the cloud. In Latin America, Tuenti ships its brand through Telefónica branches in those countries, exploiting the young market by offering simple and affordable plans among other services common to mobile carriers, Tuenti offers free VoIP calls and instant messaging through its own messaging app.

Tuenti was founded as a Social networking service in 2006 by a group of friends in Spain. Zaryn Dentzel, Felix Ruiz Hernandez, Kenny Bentley, Adeyemi Ajao and Joaquín Ayuso de Pául were they key people who worked together to bring Tuenti to life. Dentzel's first experience in Spain was in a students exchange program that took him to Cabeza del Buey (Badajoz). Bentley, the lead programmer, came to Spain after having worked in social networking in the United States. In the beginning, the project aimed to university students, but due tu its success, they opened to everyone, although it was only possible to register with an invitation. Years later the register was opened to everyone, in attempting to make it available globally, with the only extra requirement of giving a phone number. Zaryn Dentzel has chronicled the story of Tuenti in a book called El futuro lo decides tú.

Although the name sounds similar to the English word twenty, it actually comes from "tu [id]enti[dad]", meaning "your identity". The service was originally targeted at the Spanish market, but from 2012 they made it globally available. The organization has reached more than 250 employees from more than 21 countries around the world.


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