Founded | 2011 |
---|---|
Type | NGO 501(c)(4) |
Focus | Advocacy |
Area served
|
Worldwide |
Method | Online campaigning |
Members
|
10,000,000+ |
Key people
|
|
Slogan | Fighting for people over profits |
Website | www.sumofus.org |
SumOfUs is a global advocacy organization and online community that campaigns to hold big corporations accountable on issues such as climate change, workers’ rights, discrimination, human rights, animal rights, corruption, and corporate power grab. It’s a non-profit organization operating in three languages currently reporting ten million members over 130 countries.
Australian-American activist Taren Stinebrickner-Kauffman is the founder of SumOfUs and was its executive director from 2011 to 2016. In November 2016, Hannah Lownsbrough became the new executive director of SumOfUs.
SumOfUs was launched in 2011 with campaigns targeting Google’s links to the US Chamber of Commerce, a campaign to thank Starbucks for supporting equal marriage in the United States, and calling on Apple to force its suppliers to treat their workers better.
Since its launch, SumOfUs has expanded to have members in nearly every country with the greatest concentrations in the United States, the United Kingdom, Canada, Australia, France and Germany.
SumOfUs has staff in the UK, Canada, Germany, France, Lithuania, Colombia and the Netherlands.
In December 2013, after a week of pressure from SumOfUs members, Zara and major UK retailers Topshop and Asos committed to stop selling Angora from rabbits that were plucked live for their fur.