Seoulsonic

Seoulsonic 서울소닉
Seoulsonic banner, 2K12 Austin, Texas Yellow Monsters drummer.
Genre	Korean indie, Rock music, Electronic music, K-pop
Dates	(dates vary)
Frequency	Annual
Location(s)	Canada, United States
Inaugurated	2011
Organized by	DFSB Kollective
Website
Seoulsonic

Seoulsonic (SEOULSONIC), (Korean: 서울소닉) is an annual concert tour in the United States and Canada, organized by the DFSB Kollective with support from the Korea Creative Content Agency (KOCCA), which began in 2011 in an effort to introduce South Korea's indie music culture to the West. The tour includes annual stops at SXSW in Austin, Texas and the Canadian Music Week in Toronto, Canada.

Seoulsonic evolved from a quarterly concert series, hosted by the DFSB Kollective in South Korea, into an international tour with the goal of assisting Korean indie bands, in particular "alt-rok" bands, to build an international audience for success beyond Hongdae. The tour started in 2011, at which time the music scene was described as follows: "the rock genre is still the obscure cousin of pop, dance and hip-hop, and other revenue streams such as product endorsements and television appearances aren’t readily available to its musicians."

The selection process takes place in Seoul, usually at the annual Seoul International Music Fair or MU:CON SEOUL, hosted by KOCCA, which brings in international music scouts from around the world. James Minor, director of the large U.S. annual festival SXSW, has attended and handpicked his choices. After selections are made, the bands are designated for their international trips, including locations like SXSW and the Canadian Music Week for this tour; and for France’s Midem, Singapore’s Music Matters and international K-pop head-lined concerts, including K-Pop Night Out at SXSW.