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Chatr

Chatr Mobile
Formerly called
Chatr Wireless
Subsidiary
Industry Mobile virtual network operator
Founded July 28, 2010
Headquarters Toronto, Ontario, Canada
Key people
Garrick Tiplady, Senior Vice President
Products Android smartphone and feature phones
Services GSM, HSPA (including HSPA+), mobile broadband, SMS, telephony
Parent Rogers Communications Inc.
Website ChatrMobile.com

Chatr Mobile (stylized as chatr) is a Canadian mobile virtual network operator owned by Rogers Communications targeting entry-level customers. It is one of three wireless brands owned by Rogers Communications, including Rogers Wireless, and Fido Solutions. The provider launched its service in Toronto, Ottawa, Calgary, Edmonton, Vancouver, Quebec City, and Montreal under the name Chatr Wireless on July 28, 2010. It rebranded to its current name in 2015.

The carrier initially launched by limiting plan features to only specific regions of Rogers' network, dubbed "chatr zones". The company now refers to these as "local talk zones", which only apply to plans without long distance. Chatr also operates "unlimited data zones" in Edmonton, Calgary, and the Greater Toronto and Hamilton Area (extending to Niagara Falls) for customers on their unlimited data plan, but any calling and data outside of the zones is pay-per-use.

The Chatr network includes several "local talk zones" (previously dubbed "chatr zones") where customers are offered unlimited usage that applies only within a certain coverage area. Until 2015, when a Chatr customer left their designated zone, services, such as voice minutes and outgoing texts, were available on a pay-per-use basis. Chatr provided three ways for a customer to find out whether or not they were in a Chatr zone: to dial *#555# and press Send; to check the coverage map; or to check their account balance after making a call. Mobilicity, and Wind Mobile, by contrast, offer more ways for customers to tell if they are in one of their carrier's zones.

In 2015, following the nationwide launch of its competitor Public Mobile as a Telus MVNO, Chatr eliminated its zone concept on most (but not all) plans. "Chatr zones" are now referred to as "local talk zones", which only apply to Chatr's most inexpensive plans (see Services, below). It was also at this time that Chatr formally changed its name from "Chatr Wireless" to "Chatr Mobile".


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