Public K.K. (: ) | |
Industry | Consumer electronics |
Founded | Tokyo, Japan (May 10, 1967) |
Headquarters | Shinagawa, Tokyo, Japan |
Key people
|
Seizo Ishiguro, Chairman ; Toru Usami, President and CEO |
Products | Car audio and automotive navigation systems |
Revenue | 265,054 million Yen (2007)[1] |
Number of employees
|
10,566 Consolidated |
Parent | Alps Electric |
Website | www |
Alpine Electronics, Inc. (アルパイン株式会社 Arupain Kabushiki-gaisha?) is the consumer electronics subsidiary of the Japanese electronics component manufacturer Alps Electric, specializing in car audio and navigation systems.
Alpine's engineering headquarters are in Iwaki, Fukushima Prefecture, Japan. Alpine also has manufacturing facilities in Brazil, Hungary, Mexico, China, and Thailand.
In 2006, 76% of Alpine's revenues came from OEM sales. BMW and Honda have offered unbranded audio systems manufactured by Alpine, and companies such as Dodge and Jaguar Cars have offered co-branded Alpine audio systems in their vehicles.
Established in 1967 as Alps-Motorola — a joint venture between Alps Electric and U.S.-based Motorola — it became Alpine Electronics, Inc. in 1978 when Alps bought out Motorola's share of the company.
Alpine offers a wide range of items, including in-car multimedia, amplifiers, speakers, subwoofers and signal processing equipment. In 2008, Alpine introduced a full line of marine sound system products.
The five stripes in the Alpine logo were added in 1987. Originally light blue to contrast with the letters which were in dark blue, they were later changed to one colour. The stripes stand for different aspects of Alpine's philosophy.