YinYueTai
 |
|
| Type of business | Private |
|---|---|
|
Type of site
|
Video sharing |
| Available in | Simplified Chinese |
| Founded | 2009 |
| Headquarters | Beijing, China |
| Key people | Zhang Dou |
| Industry | Web 2.0 |
| Services | Social network service, MV |
| Slogan(s) | "Watch good music" "看好音乐" |
| Website | www.yinyuetai.com |
| Alexa rank |
 259 (May 2012[update]) |
| Registration | Optional (required to upload) |
| Current status | Active |
YinYueTai (simplified Chinese: 音悦Tai; traditional Chinese: 音悅Tai; pinyin: Yīn yuè tái), is one of the major music video sharing sites in China.
The website started when the founder could not easily find the music video which he was looking for, or when he found it on some site that had too many ads. Currently YinYueTai has no ads, and unlike YouTube where you can find multiple copies of the same music video, YinYueTai only keeps one copy of each music video on site for easy search.
YinYueTai has copyright agreements with Sony Music, Universal Music, Warner Music, Rock Records, B'in Music, AVEX, S.M. Entertainment, JYP Entertainment, and others home and abroad, including MBC, KBS and other overseas television networks.
Starting in July 2011, the site began to have a monthly music video chart in five different categories based on the artist's region (Mainland, Hong Kong and Taiwan, Europe and United States, Korea, and Japan), and in November the site began to have a weekly chart.
As end of May, 2012, M.I.C's "Get It Hot" has been on the weekly chart for 29 weeks under the Mainland China category, Leehom Wang's "Still In Love with You" is 26 weeks under the Hong Kong and Taiwan category, Avril Lavigne's "Wish You Were Here" is 29 weeks under the Europe and United States category, f(x)'s "Hot Summer" is 23 weeks in under the Korea category, and Hey! Say! JUMP's "SUPER DELICATE" is 14 weeks under the Japan category.
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