WZTI
| City | Greenfield, Wisconsin |
|---|---|
| Broadcast area | Milwaukee, Wisconsin |
| Branding | Milwaukee's True Oldies 100.3 FM & 1290 AM |
| Frequency | 1290 kHz |
| Translator(s) | 100.3 W262CJ (Milwaukee) |
| First air date | April 20, 1947 (as WMLO) |
| Format | Oldies |
| Power | 5,000 watts |
| Class | B |
| Facility ID | 63597 |
| Former callsigns | WMLO (1947–1949) WMIL (1949-1972) WZUU (1972–1982) WLLZ (1982-1985) WZUU (1985-1986) WMVP (1985–1993) WMCS (1993–2013) |
| Owner | Milwaukee Radio Alliance |
| Webcast | Listen Live |
| Website | 1003theparty.com |
WZTI (1290 AM) is a radio station in Milwaukee, Wisconsin that currently airs an oldies format. The station is owned by the Milwaukee Radio Alliance, a partnership between Times-Shamrock Communications and All-Pro Broadcasting, along with sister stations WLUM-FM and WLDB. Its studios are located in Menomonee Falls and the transmitter site is in Franklin.
For many years, the station aired various African-American-oriented talk and music formats.
The station launched in 1947 with the WMLO call sign. WMLO was an affiliate of the ABC Radio Network. They later became WMIL. A sister FM station, WMIL-FM, was added in 1961. WMIL was affiliated with the CBS Radio Network from June 26, 1961 until December 1963.
The stations were owned from 1968 to 1988 by Malrite Broadcasting. As WMIL, they aired a country music format. The station called itself "Big M Country." WMIL also simulcast the country format on 95.7 FM until that signal switched to beautiful music as "WMVM, Stereo Radio 95.7" around 1971. Both stations switched to Top 40 as WZUU and WZUU-FM in 1972. In 1981, WZUU flipped to oldies first as "Solid Gold 13Z", then with a move to make it more distinguished from WZUU-FM as WLZZ ("Solid Gold Wheels") in late 1982. WLZZ also ran a short lived country format and returned to simulcasting WZUU-FM and the WZUU calls after that. The station split away from the FM in January 1986 to run a syndicated urban gold format as WMVP, prior to the station's sale to All-Pro Broadcasting in 1988.
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