WWMI
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|
| City | St. Petersburg, Florida |
|---|---|
| Broadcast area | Tampa Bay Area |
| Branding | 1380 The Biz |
| Frequency | 1380 kHz |
| First air date | 1939 (as WTSP) |
| Format | Business Talk |
| Power | 9,800 watts day 6,500 watts night |
| Class | B |
| Facility ID | 11954 |
| Transmitter coordinates | 27°52′15.00″N 82°37′3.00″W / 27.8708333°N 82.6175000°W |
| Callsign meaning |
We Want MIckey (Radio Disney era) |
| Former callsigns | WTSP (1939-1959) WLCY (1959-1981) WNSI (1981-1982) WRBQ (1982-1999) |
| Affiliations | Wall Street Business Network |
| Owner |
Salem Media Group (South Texas Broadcasting, Inc.) |
| Sister stations | WLCC, WGUL, WTBN, WTWD |
| Webcast | Listen Live |
| Website | www |
WWMI (AM 1380) is a radio station broadcasting a Business Talk format. Licensed to St. Petersburg, Florida, USA, the station serves the Tampa Bay Area. The station is owned by Salem Media Group.
Brothers Joe, Sam, and Farris Rahall bought the city's Mutual Broadcasting System affiliate, WTSP 1380 and its FM, 102.5, from the St. Petersburg Times in 1956. Not interested in pursuing FM, they shut it down a year later. On July 15, 1959, the AM's callsign and format switched to WLCY ("Radio Elsie") and Top 40.
For many years, WLCY was the Tampa Bay area’s premiere rock and roll station, with offices, studios, and transmitter in the previous WTSP facility on Gandy Boulevard near 4th Street North.
The disc jockeys during the era were known as "The Swingin' Gentlemen" and included "Stanley Steamer" Jim Stanley (mornings), Johnny Dart (Stan Grams), Rick Morgan, Mark Wheeler, "Shy Guy" Roy Nilson (also the Program Director), Al Dunaway, "Swingin' Sweeney," Johnny Rebel (Herb Hunt), George Nix, Jack E. Rabbitt, Dick Stambaugh (later Dick Starr in Miami), Tedd Webb, Bob Tracey, "Big Daddy" Don Owens, Pepper Lipsinx (James Wayman), Frank Lynn, Kenny Parks, Bob Collins, Bob Cannon, (Clande Miranda), Jeff Laurence, Johnny Stevens, Dave Archard, Bob Carr, D.J. O'Day, Rock Robbins (Bob Bernstein), Murph McHenry, Al Summers, Jack Kane, Bobby Lyons, Dean Drapin, Ron Parker, Dutch Walker, Wade West, Jim Clark, Johnny Byrd (Dennis Waters), Daylon Rushing, Mike Scott (Jim Shirah) and Lolita (Dottie Groven).
Clair Linn provided news and the "WLCY Weather Chick" was Charlene Mathias. Newsman Marshall Cleaver hosted a late-night call-in show, Open Mike, and was succeeded by Harvey Sheldon. Jingles were tagged with, "WLCY, One-thirty-eight!"
The station later shared space with Rahall’s WLCY-TV and the new WLCY-FM at the "Rahall Color Communications Center", just east of the original Gandy site. The name of the licensee changed to WLCY, Inc., on June 20, 1963 and then to the Rahall Communications Corporation on October 3, 1969. WLCY began to identify dual city of license as "St. Petersburg-Tampa" in 1976.
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Wikipedia