WWCK (AM)
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| City | Flint, Michigan |
|---|---|
| Broadcast area |
[1] (Daytime) [2] (Nighttime) |
| Branding | SuperTalk 1570 |
| Frequency | 1570 kHz Simulcast on 455.55 MHz |
| First air date | November 11, 1946 |
| Format | Talk |
| Power | 1,000 watts (Daytime) 179 watts (Nighttime) |
| Class | D |
| Facility ID | 39679 |
| Transmitter coordinates | 43°00′39″N 83°39′2″W / 43.01083°N 83.65056°W |
| Callsign meaning | reminiscent of CKLW |
| Former callsigns | WGMZ (6/18/84-5/17/86) WWMN (1/1/81-6/18/84) WLQB (1976-1/1/81) WCZN (1971-1976) WMRP (1946-1971) |
| Affiliations |
CBS Radio News Westwood One News |
| Owner |
Cumulus Broadcasting (Cumulus Licensing LLC) |
| Sister stations | WDZZ, WFBE, WTRX, WWCK-FM |
| Webcast | Listen Live |
| Website | supertalk1570.com |
WWCK (1570 AM, "SuperTalk 1570") is a radio station in Flint, Michigan broadcasting a talk radio format. Its studios are located south of the Flint city limits and its transmitter is east of downtown Flint.
The Cumulus Media-owned station features a roster of mainly syndicated talk show hosts including Rush Limbaugh, Mark Levin, Phil Valentine, John Batchelor and Red Eye Radio - as well as local morning talk with Michael J. Thorp and news with WJRT-TV ABC12. Weekend programs and hosts include: Kim Komando, The Weekend, Bob Brinker, Leo LaPorte, USA Financial Headquarters, The Handyman Glenn Haege, Free Talk Live, Mike Avery's Outdoor Magazine.
The station began operations on November 11, 1946. As WMRP-AM (Methodist Radio Parish) in the 1960s, it served as a broadcast ministry of the United Methodist Church, featuring MOR music. The conservative owners of WMRP-AM and WMRP-FM 105.5 (unrelated to today's current WMRP-LP at 104.7) refused to allow any cigarette or alcohol advertising on the stations.
The United Methodist Church withdrew support for WMRP-AM/FM in 1971, and the stations were purchased that year by John W. Nogaj, who converted 105.5 to Top 40 and later album rock as WWCK (the calls being a tribute to CKLW in Windsor, Ontario) and installed a country music format on AM 1570 with the new calls WCZN ("Your Country Cousin"). The country format was replaced by oldies as "Solid Gold 16" in 1974. In 1975, following the sale of WWCK and WCZN to Reams Broadcasting, WWCK-FM went full-time album rock, and WCZN picked up the Top 40 format. This was followed by religious programming as WLQB (1976), a female-oriented talk/adult contemporary format as WWMN (1981), and beautiful music/easy listening as WGMZ (picking up the calls and format that were dropped by 107.9 FM when it became WCRZ in 1984).
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