WQOW
 
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Eau Claire, Wisconsin United States |
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| Branding | WQOW 18 (general) News 18 (newscasts) La Crosse-Eau Claire CW (on DT2) Decades (on DT3) |
| Slogan |
Eau Claire's Own TV Now (on DT2) |
| Channels |
Digital: 15 (UHF) Virtual: 18 PSIP) |
| Subchannels | (see article) |
| Affiliations | ABC |
| Owner |
Quincy Media (WXOW-WQOW License, LLC) |
| First air date | September 22, 1980 |
| Call letters' meaning | sister to Madison's WKOW |
| Sister station(s) | WKOW, WXOW, KTTC, WAOW/WYOW/WMOW |
| Former channel number(s) | 18 (UHF analog, 1980–2009) |
| Transmitter power | 200 kW |
| Height | 280 m |
| Class | DT |
| Facility ID | 64550 |
| Transmitter coordinates | 44°47′59.9″N 91°27′56.6″W / 44.799972°N 91.465722°W |
| Website | wqow.com |
WQOW is the ABC-affiliated television station for the Chippewa Valley of Western Wisconsin. Licensed to Eau Claire, it broadcasts a high definition digital signal on UHF channel 15 (or virtual channel 18.1 via PSIP) from a transmitter at the studios of rival NBC outlet WEAU on South Hastings Way in Altoona. Owned by Quincy Media, WQOW has facilities on Friedeck Road in Eau Claire (with a WIS 93 postal address) south of I-94.
Although operated as a separate station in its own right, WQOW is actually considered a semi-satellite of WXOW in La Crosse. It clears all network and syndicated programming as provided through its parent but airs separate newscasts, legal on-air identifications, commercial inserts, and Sunday morning programming. WXOW serves the southern half of the La Crosse/Eau Claire market while WQOW serves the northern portion. The two stations are counted as a single unit for ratings purposes.
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Wikipedia