WMGC-FM
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| City | Detroit, Michigan |
|---|---|
| Broadcast area | Metro Detroit |
| Branding | 105.1 The Bounce |
| Slogan | Detroit's Throwback Hip Hop and R&B |
| Frequency | 105.1 MHz (also on HD Radio) 105.1 HD-2: Detroit Sports 105.1 HD-2 (ESPN Radio) |
| First air date | March 6, 1960 (as WQRS) |
| Format | Classic hip-hop |
| ERP | 50,000 watts |
| HAAT | 150 meters (490 ft) |
| Class | B |
| Facility ID | 40407 |
| Transmitter coordinates | 42°27′13″N 83°09′50″W / 42.45361°N 83.16389°W |
| Callsign meaning | MaGiC 105.1 (former branding) |
| Former callsigns | WGRV-FM (10/1/99-6/30/01) WXDG (12/22/97-10/1/99) WQRS (10/23/87-12/22/97) WQRS-FM (5/25/79-10/23/87) WQRS (3/6/60-5/25/79) |
| Owner |
Beasley Broadcast Group (Greater Boston Radio, Inc.) |
| Sister stations | WCSX, WRIF |
| Webcast | Listen Live |
| Website | www |
WMGC-FM is a radio station in Detroit, Michigan broadcasting at 105.1 MHz, and is currently airing a classic hip-hop format as "105.1 The Bounce." The station is owned and operated by Beasley Broadcast Group, and broadcasts with 50,000 watts of power from a transmitter tower located near Eight Mile Road and Wyoming Avenue in Royal Oak Township, Oakland County, Michigan. It is also the flagship station of the Detroit Pistons. The studios are in Ferndale.
For nearly four decades, 105.1 was home to Detroit's commercial classical music station, WQRS, which signed-on on March 6, 1960. During its early years, WQRS was commercial-free, listener supported radio, a precursor to NPR. Operated by volunteers headed by Richard Hughes, it had tiny studios at the top of the Maccabees Building near Wayne State University. It also featured folk and other adult-appeal forms of music. Classical music was one of the most common formats on the fledgling FM dial during the 1950s and 1960s, but WQRS continued with fine-arts programming long after many other stations had dropped it. Personalities such as Geri Brooks, Dave Wagner and Dick Wallace were well-known to fans of fine music in the Motor City. Dave Wagner was noted for an irreverent sense of humor that might have fit just as well on a pop music radio station – regarded by fans as something different in a format often derided as "staid" or "stuffy". Voted "The Classiest Lady in Detroit" by the Detroit Free Press, Geri Brooks had a devoted listenership who warmed to her charming on-air style and delightful English accent. She served additionally as a program host for the Michigan Opera Theatre.
Never a ratings powerhouse, WQRS nevertheless attracted a loyal audience of affluent adults, as was often the case with classical radio stations. WQRS was also the flagship station for radio broadcasts of Detroit Symphony Orchestra concerts, and the program schedule included such popular features as the "Sousalarm" (a broadcast of a John Philip Sousa march heard every weekday morning at 7:15) and the Wednesday-night "Film Classics" program hosted by Jack Goggin, which highlighted scores from classic motion pictures. Dave Wagner and Jack Goggin are currently on-air hosts on WRCJ 90.9 FM Detroit.
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Wikipedia