WLW
 |
|
| City | Cincinnati, Ohio |
|---|---|
| Broadcast area | Greater Cincinnati |
| Branding | Newsradio 700 WLW |
| Slogan | The Big One The Nation's Station |
| Frequency | 700 KHz (also on HD Radio) |
| First air date | March 22, 1922 (experimental under calls 8CR 1921-1922) |
| Format | News/talk |
| Power | 50,000 watts |
| Class | A |
| Facility ID | 29733 |
| Transmitter coordinates |
39°21′11″N 84°19′30″W / 39.35306°N 84.32500°W (main antenna) 39°21′11″N 84°19′44″W / 39.35306°N 84.32889°W (auxiliary antenna) |
| Callsign meaning | World's Largest Wireless |
| Former callsigns | 8CR (1921–1922) W8XAL (1924–1939) W8XO (experimental December 31, 1933; February 9, 1934 – May 1, 1939) WLWO (1939 – November 1, 1942) |
| Former frequencies |
W8XAL/WLWO: 5.690 MHz (1924–1929) 6.060 MHz (June 1929 – November 1, 1942) |
| Affiliations |
ABC News Radio Cincinnati Bengals Radio Network Cincinnati Reds Radio Network |
| Owner |
iHeartMedia (Citicasters Licenses, Inc.) |
| Sister stations | WCKY, WEBN, WKFS, WKRC, WSAI |
| Webcast | Listen Live |
| Website | 700 WLW |
WLW (700 AM) – branded Newsradio 700 WLW – is a commercial news/talk radio station serving Greater Cincinnati. Owned by iHeartMedia, WLW is a 50,000-watt clear-channel station that covers much of the eastern half of North America at night. WLW serves as the Cincinnati affiliate for ABC News Radio and as a flagship station for the Cincinnati Bengals and Cincinnati Reds radio networks. It is also the home of radio personality Bill Cunningham. The WLW studios are located in Sycamore Township, while the station transmitter is located in Mason. Besides a standard analog transmission, WLW broadcasts over a single HD radio channel, and is available online via iHeartRadio.
In July 1921, radio manufacturer Powel Crosley Jr. began tests from his 20-watt College Hill home "station", broadcasting "Song of India" continuously under the call sign 8CR. Powell already owned a number of enterprises including the Crosmobile, and a refrigerator-freezer company. He owned the Cincinnati Reds baseball club from 1934 to 1961. Crosley was innovative, personally inventing, or funding the development of, many then–cutting edge technological advances related to his ventures. He placed these in the able hands of his younger brother (by two years) Lewis, who was a graduate engineer from the University of Cincinnati.
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