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WKRC (AM)

WKRC
55KRC: The Talk Station
City Cincinnati metropolitan area
Broadcast area Cincinnati, Ohio
Branding 55KRC
Slogan "THE Talk Station"
Frequency 550 kHz
First air date 1924
Format Talk radio
Power 5,000 watts day
1,000 watts night
Class B
Callsign meaning W Kodel Radio Company"
Affiliations Fox News Radio
Premiere Radio Networks
Talk Radio Network
Westwood One Network
TheBlaze Network
WXIX-TV
Owner iHeartMedia, Inc.
(Citicasters Licenses, Inc.)
Website 55KRC

WKRC (550 kHz) is a commercial AM radio station owned by iHeartMedia, Inc. It is licensed to Cincinnati, Ohio. Broadcasting under the branding of 55KRC, the station airs a talk radio format. The studios are on Montgomery Road in Cincinnati, and the transmitter is in Cold Spring, Kentucky. WKRC operates at 5,000 watts by day and 1,000 watts at night.

WKRC is co-owned with another Cincinnati iHeartMedia talk station, 700 WLW. While WLW airs mostly local talk and sports programming, WKRC largely carries nationally syndicated talk shows. WKRC is the former sister station to Channel 12 WKRC-TV in Cincinnati, both having been owned by Taft Broadcasting and later Clear Channel (now known as iHeartMedia), until the television station was sold to Newport Television, LLC.

Despite the similarities in their call letters, WKRC was not the inspiration behind the television show WKRP in Cincinnati. The show was inspired by show creator Hugh Wilson's experiences at WQXI in Atlanta. The similarity of the two sets of call letters was used as a joke on the program.

Weekdays feature a local talk show hosted by Brian Thomas. Nationally syndicated shows include Glenn Beck, Rush Limbaugh, Sean Hannity, Dave Ramsey, Mark Levin, Clyde Lewis, & Coast to Coast AM with George Noory.


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