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WLRS (AM)

WLRS
WLRS LaPoderosa1570-1600 logo.png
City New Albany, Indiana
Broadcast area Louisville, Kentucky
Branding La Poderosa
Slogan El Poder de Kentuckiana
Frequency 1570 kHz
Repeater(s) 1600 kHz WLUE
First air date June 15, 1949 (as WLRP)
Format Spanish
Power 1,500 watts day
233 watts night
Class B
Facility ID 14553
Transmitter coordinates 38°19′40.00″N 85°46′56.00″W / 38.3277778°N 85.7822222°W / 38.3277778; -85.7822222Coordinates: 38°19′40.00″N 85°46′56.00″W / 38.3277778°N 85.7822222°W / 38.3277778; -85.7822222
Former callsigns WLRP
WOWI
WHEL (1949-1978)
WOBS (1978-1992)
WZCC (1992-1995)
WXLN (1995-2003)
WLBJ (2003-2005)
WWSZ (2005-2008)
WNDA (2008-2016)
Owner New Albany Broadcasting Co., Inc.
Webcast Listen Live
Website lapoderosaky.com

WLRS (1570 AM, "La Poderosa") is a radio station broadcasting a Spanish music format. Licensed to New Albany, Indiana, USA. Currently owned by New Albany Broadcasting Co., Inc.

This station is where former NPR news host and current Sirius XM/PRI talk host Bob Edwards began his broadcast career in 1968.

On September 26, 2011, WNDA changed their format to news/talk, branded as "NewsTalk 1570".

On May 25, 2015, WNDA changed their format to Spanish, branded as "La Poderosa".

On June 3, 2016, WNDA changed their call letters to WLRS.

WNDA (AM) logo.jpg



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