City | Madison, Wisconsin |
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Broadcast area | Madison metropolitan area |
Branding | News/Talk 1310 WIBA |
Slogan | "Madison's News/Talk Station" |
Frequency | 1310 kHz (also on HD Radio) |
First air date | April 2, 1925 |
Format | News/Talk |
Power | 5,000 watts |
Class | B |
Facility ID | 17384 |
Transmitter coordinates | 42°59′58″N 89°25′47″W / 42.99944°N 89.42972°W |
Callsign meaning | "WIsconsin" and "BAdger Broadcasting" (former owner) |
Affiliations |
Fox News Radio Premiere Networks Westwood One Network |
Owner |
iHeartMedia, Inc. (Capstar TX LLC) |
Sister stations | WIBA-FM, WMAD, WTSO, WXXM, WZEE |
Webcast | Listen Live |
Website | wiba.com |
WIBA (1310 kHz) is a commercial AM radio station licensed to Madison, Wisconsin. Owned by iHeartMedia, Inc., the station airs a News/Talk format, under the slogan "Madison's News/Talk Station." National news is supplied at the beginning of each hour by Fox News Radio.
WIBA operates at 5,000 watts around the clock. By day, the station is non-directional but at night it uses a directional signal to protect other stations on 1310 kHz. The studios, offices and transmitter are located off South Fish Hatchery Road in Fitchburg, Wisconsin.
WIBA broadcasts both local and nationally syndicated talk shows. Most of the syndicated programming comes from Premiere Networks, a subsidiary of iHeartMedia. Weekdays begin at 5 a.m. with Madison in The Morning with Robin Colbert and Shawn Prebil, a news and interview breakfast show. That's followed by Derrell Connor at 9 a.m. At 11 a.m. it's Rush Limbaugh. Sean Hannity airs at both 2 p.m. and 8 p.m. Vicki McKenna is heard from 3 to 6 p.m. Sports shows are heard in the early evening and Dave Ramsey is carried at 9 p.m. Overnight it's Coast to Coast AM with George Noory and at 4 a.m. First Light is heard.
Weekends feature shows on money, health, home improvement and computers, including syndicated shows from Kim Komando and Bill Cunningham, as well as repeats of weekday shows. Some paid brokered programming also airs.