WDUR
| City | Durham, North Carolina |
|---|---|
| Broadcast area | Raleigh-Durham |
| Frequency | 1490 kHz |
| Translator(s) | (Suspended) W252DK 98.3 MHz |
| First air date | February 29, 1948 |
| Format | Indian/South Asian |
| Power | 1,000 Watts (unlimited) |
| Class | C |
| Facility ID | 36943 |
| Transmitter coordinates | 35°58′04″N 78°53′17″W / 35.96778°N 78.88806°W |
| Callsign meaning | DURham |
| Former callsigns | WSSB |
| Owner | Ravi Cherukuri (Arohi Media LLC) |
| Webcast | http://tunein.com/radio/WDUR-1490-s28362/ |
| Website | http://wdur.net/ |
WDUR (1490 AM) is an Indian/South Asian radio station in Durham, North Carolina, owned by Ravi Cherukuri, through licensee Arohi Media LLC. The station plays primarily Bollywood Hits while embracing the rest of the South Asian culture through news, Tamil/Telugu Music and much more.
WSSB signed on the air on February 29, 1948, occupying the 1490 kHz frequency that cross-town station WDNC abandoned that same day to move down the dial to 620 kHz. In late 1951, WSSB merged operations with another Durham station, Mutual Broadcasting System affiliate WHHT 1590 AM (which subsequently left the airwaves).
Charles Cook was a DJ when the station was the number one Top 40 station in Durham in the late 1960s. He played white and black artists, and he was one of the few white DJs to acknowledge black schools and their accomplishments.
During the 1980s and 1990s WDUR played music targeting the black community. The station simulcast WFXC and WFXK until 1994, when it began playing R&B oldies. A gospel format began in October 1997 on WDUR and WZZU which became what is now WNNL The Light 103.9.
By the mid-1990s, the station was owned by Clear Channel Communications and, by the year 2000, simulcasted then-oldies WTRG. For part of the 2000s the station aired the same programming as WTSB, a sports talk station. It was during that time when Clear Channel sold WDUR to Triangle Sports Broadcasters.
On August 27, 2007, an application was filed with the FCC to transfer the license to Prieto Broadcasting, which agreed to pay $900,000 contingent on FCC approval, which was granted on October 15, 2007. Prieto Broadcasting is located in Doraville, Georgia, and specializes in Spanish language radio targeting the Hispanic community. WDUR later became Radio Luz 1490 AM, and aired the Regional Mexican programming of WETC.
...
Wikipedia