V.2 Play
| Private | |
| Industry | Video game industry |
| Fate | Liquidation |
| Founded | 1995 (As Virgin Interactive España SA) May 14, 2002 (As Virgin Play) |
| Founder | Tim Chaney and Paco Encinas |
| Defunct | September 2009 |
| Headquarters | Madrid, Spain |
| Subsidiaries |
V.2 PLAY V.2 PLAY Portugal PlayV Ltd (50/50 Joint Venture with Playlogic Entertainment) |
Virgin PLAY S.A. (Formally Virgin Interactive España S.A.) was a Spanish video game distributor, and later a video game publisher.
In 1995, Virgin Interactive Entertainment opened up a Spanish subsidiary known as Virgin Interactive España S.A., who would market and distribute the company's titles (later including Interplay Entertainment and Titus Software) in Spain.
In May 2002, Virgin Interactive España SA was purchased from Titus Software by Tim Chaney along with former Spanish president and founder Paco Encinas. The branch was then separated from the main Virgin Interactive company, which Titus Software already owned, and due to this sale, the company could keepits own identity as a Virgin brand, and so Virgin Interactive España SA was renamed to Virgin PLAY S.A.. Under the new name, Virgin Play signed deals with companies such as Midway Games, Ignition Entertainment and Koch Media which would allow Virgin Play to distribute their games in the Spanish market. Interplay and Titus' games continued to be distributed by the company.
In 2003, Virgin Play announced to release the Korean handheld console, GP32 to Spain, Italy and Portugal in place of Game Park, who went into trading difficulties.
In 2006, Virgin Play announced that they would start self-publishing games not just in Spain, but in other European countries as well. Their first 3 self-published games would be a game based on the movie Torrente 3: El Protector, An action game called Final Armada and a tactical shooter called Dead 'N' Furious.
In July 2007, Virgin Play announced they would be opening an office in Portugal in order to expand the market and offer a more personalized treatment to Portuguese companies. In the same year the new publishing division of Virgin Play was renamed to V.2 Play which the Portuguese office was renamed to as well. In the same month they signed a deal with Real Madrid to publish a game based on the football team.
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