TEAMtalk 252
 |
|
| Broadcast area | Ireland and the United Kingdom |
|---|---|
| Frequency | 252 Longwave kHz |
| First air date | 11 March 2002 |
| Last air date | 31 July 2002 |
| Format |
Sports commentary Sports discussion Talk and news |
| Owner | TEAMtalk Media Group |
TEAMtalk 252 was a short-lived UK national commercial sports radio station, based in Leeds in West Yorkshire with long wave transmission coming from the Clarkstown radio transmitter in Trim, County Meath in Ireland, formerly used by Atlantic 252.
Its 24-hour sports content included a popular news-based breakfast show, sports phone-ins, discussions and specialist programming.
The station was broadcast on 252 Longwave kHz across Ireland and the United Kingdom and was also available to listeners on Sky and online. It was particularly popular on the west side of Britain and in the Republic of Ireland where the signal was strongest.
The station was launched on 11 March 2002 as the UK's first national commercial radio station 100% dedicated to sport, providing entertaining and informative coverage of all UK football, rugby, racing, cricket and all major sporting events. TEAMtalk 252 also provided a number of specialist programmes dedicated to racing, cricket, motor racing, non-league football, business, rugby league, US sports and live coverage of the British Basketball League.
TEAMtalk 252 launched with the help of former England International Teddy Sheringham and Footballers' Wives star Zöe Lucker, who played Tanya Turner, and although it had 19 studios and employed 100 full-time sports journalists, the newcomer made no attempt to muscle into the patch already covered by BBC Radio 5 Live and Talksport. Both stations had already spent millions on buying broadcast rights for live sports commentaries, but TEAMtalk 252 said it would concentrate on sports news, analysis, and opinion in addition to their Saturday night British Basketball League coverage.
...
Wikipedia