Cinemax | |
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Launched | August 1, 1980 |
Owned by | Home Box Office, Inc. |
Picture format | |
Country | United States |
Language | |
Broadcast area | Nationwide |
Headquarters | New York City, New York |
Sister channel(s) | |
Timeshift service |
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Website | www.cinemax.com |
Availability
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Satellite | |
DirecTV |
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Dish Network |
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Cable | |
Available on all U.S. cable systems | Consult your local cable provider or program listings source for channel availability |
IPTV | |
Verizon FIOS |
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AT&T U-verse |
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Streaming media | |
Max Go |
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PlayStation Vue | Internet Protocol television |
Sling TV | Internet Protocol television |
Amazon Video |
Cinemax is an American pay cable and satellite television network that is owned by the Home Box Office Inc., a subsidiary of Time Warner. Cinemax primarily broadcasts theatrically released feature films, along with original series, softcore pornographic series and films, documentaries and special behind-the-scenes features.
As of July 2015, Cinemax's programming is available to approximately 21.325 million television households (18.3% of cable, satellite and telco customers) in the United States (20.785 million subscribers or 17.9% of all households with pay television service receive at least Cinemax's primary channel).
Cinemax launched on August 1, 1980 as HBO's answer to The Movie Channel (which at the time, was owned by Warner-Amex Satellite Entertainment, a joint venture between Time Warner predecessor Warner Communications and American Express; TMC is now owned by the Showtime Networks subsidiary of CBS Corporation – previously under Viacom from 1983 to 2005). Cinemax was originally owned by Time-Life Inc., which later merged with Warner Communications in 1989 to form the present-day Time Warner.
Unlike HBO – and most cable and broadcast channels already on the air at the time of its launch – Cinemax had broadcast a 24-hour-a-day schedule from its sign-on (HBO ran only nine hours of programming a day from 3:00 p.m. to midnight Eastern Time until September 1981, when it adopted a 24-hour weekend schedule that ran until midnight Eastern Time on Sunday nights; it implemented the round-the-clock schedule on weekdays as well on December 28 of that year). On-air spokesman Robert Culp told viewers that Cinemax would be about movies, and nothing but movies. At the time, HBO featured a wider range of programming, including some entertainment news interstitials, documentaries, children's programming, sporting events and television specials (in the form of Broadway plays, stand-up comedy acts and concerts). Movie classics were a mainstay of Cinemax at its birth, presented "all uncut and commercial-free" as Culp said on-air. A heavy schedule of films from the 1950s to the 1970s made up most of the channel's program schedule.