Seida
 "Seida bodied three-axle Vetra trolleybus"
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Sociedad Española de Importación y Distribución de Automóviles (S.E.I.D.A. or, more commonly, Seida) was a Spanish cars and trucks dealer and coachbuilder that later evolved into making integral chassisless motorcoaches, and that in 1998 was subsumed into Evobus.
Seida was incorporated in 1925, and began as the dealer for Spain of all the brands of Chrysler Corporation. As such, it became very well known, and in the 1930s its main showroom in Madrid, located in downtown main avenue, Gran Vía, and known as Salón Chrysler, was noted by its luxury, serving even as sporadic art gallery for some avant-garde exhibitions. By the same years, Seida opened a new rationalist repair shop and gas station building in Espronceda Street, by the renowned architect José de Azpiroz, that became a hall-mark of the modern architectural trends in Madrid.
In April 1935 Seida sponsored the show in Madrid of an American hell driver named Miller on a Plymouth car.
That same year, 1935, Seida began to assemble Chrysler's Dodge trucks in a new plant built in Zorroza, on the docks of Bilbao. Several hundreds of them were made both before and after the Spanish Civil War.
The links with Chrysler Corporation persisted until 1969, when Chrysler Europe disembarked in Spain through the acquisition of Barreiros.
In the 1940s, after the Spanish Civil War, Seida extended the premises in Zorroza with a new building to a Chrysler design, and switched to coachbuilding, the first bus chassis bodied being a hundred of German Klöckner units released in 1942. In those years Seida expanded its business to become shipowner, purchasing the merchant steamer Sendeja.
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