Nexus Automotive

Nexus Automotive (Pvt) Ltd was an importer and assembler of General Motors products in Pakistan. The company was founded by M.A. Razaq, an expatriate Pakistani who retired as Corporate Vice President of General Motors Corporation, 1999. Balubaid Establishment of Saudi Arabia, a diversified group involved in automotive, real estate, and other industrial businesses, was an investor in the assembly business of Nexus Automotive. The company was privately owned, with ownership distributed between Pakistani and Saudi families. Nexus used the idle capacity at the Ghandhara Nissan Limited plant at Port Qasim to assemble vehicles, under a contract assembly agreement.

The project was estimated at 15 million US dollars and GM-Chevrolet provided support to ensure that the local components and the car assembly met GM quality standards. The company also planned to export its models to other countries in South Asia and Africa. The source of assembly kits and imported units is GM Daewoo, a GM subsidiary in South Korea that supplies Chevrolet, Opel, Suzuki, and Daewoo branded vehicles to markets including the United States, Latin America, Europe, the Middle East and Africa, Australia and Asia. GM Daewoo is also the "corporate center of excellence" for GM's global small car platform, code-named Gamma. Current products exported by GM Daewoo include Chevrolet Spark, Aveo, Optra, Captiva, and Epica.

Previously, Nexus imported the Chevrolet Optra and Chevrolet Joy vehicles and marketed them nationally through their franchised dealer network. From December 2005, the manufacturing of Chevrolet Joy started in Pakistan. Other GM products sourced from the global GM network were also planned for introduction to the Pakistani local market.

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