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NPO 3

NPO 3
NPO 3 logo 2014.svg
Launched 4 April 1988; 28 years ago (1988-04-04)
Owned by NPO
Picture format 576i (SDTV) 16:9
1080i (HDTV) 16:9
Audience share 5.2% (2014, )
Slogan "Anders kijken, meer zien"
(Watch differently, see more)
Country Netherlands
Broadcast area National. Also available in Belgium and Germany
Headquarters Hilversum
Formerly called Nederland 3 (1988-2014)
Sister channel(s) NPO 1
NPO 2
Website NPO 3 website
Availability
Terrestrial
Digitenne (FTA) Channel 3 (SD)
Satellite
CanalDigitaal (FTV) Channel 3 (HD)
TV Vlaanderen (Belgium) Channel 18 (HD)
Cable
Ziggo Channel 3 (HD)
Channel 927 (SD)
CAIW Channel 3 (SD/HD)
Channel 403 (HD)
VOO (Belgium) Channel TBA
Setar (Aruba) Channel 54
Telbo MiTV (Bonaire) Channel 6
Flow (Curaçao) Channel 203/206
IPTV
KPN/Telfort/XS4ALL Channel 3
Mine TV Channel 3
Glashart Media Channel 3
T-Mobile Thuis Channel 3
Solcon Channel 3
Stipte Channel 3
Lijnbrandt Channel 3
Belgacom TV (Belgium) Channel 21
Streaming media
NPO Watch live
Ziggo GO ZiggoGO.tv (Netherlands only)

NPO 3 (formerly Nederland 3 Dutch pronunciation: [ˌneːdərlɑnd ˈdri] until 2014) is the third and youngest of the terrestrial television channels operated by the Dutch public-broadcasting organization NPO in the Netherlands and carries programmes provided by member-based non-profit broadcasting associations. It is oriented towards children, youth and innovative television.

NPO 3 was established as 'Nederland 3' on 4 April 1988. The original plan was for the third Dutch public television channel to be a joint venture with the Flemish public broadcaster VRT (then called BRTN), which would specialize in Belgian Dutch programming. This plan failed however, but when 2 broadcasters of the Netherlands, NPO and RNW, launched BVN as Zomer TV in 1996, and all of its programming originally came from the Netherlands (the abbreviation BVN at first standing for het Beste Van Nederland, "the best of the Netherlands"), this however changed, once the VRT began contributing both financially and with output from the schedules of the network, changing the channel from specializing in Dutch programming to specializing in Belgian Dutch programming (which as mentioned above, the original plan was for the third Dutch public television channel to be a joint venture with the Flemish public broadcaster VRT, which would specialize in Belgian Dutch programming.).

Arising from the ashes of the original plan, Nederland 3 became the home channel of the broadcasters VPRO, VARA, RVU, and NPS, all of which share a progressive outlook. The channel focused on news, debate, culture and innovative television. Before the evening peak the channel's programming, organized by NPO under the label Z@ppelin, was aimed at children.

In September 2006, the programming of NPO's television channels was changed slightly. Today NPO 3 still focuses on children during the daytime. In the evening it aims to reach an open-minded audience with innovative, educational television and occasionally sport. All Dutch public broadcasting organizations have air-time on NPO 1, NPO 2, and NPO 3; youth-oriented broadcaster BNN's programmes, however, are currently broadcast only on NPO 3.


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