Kiss 90 FM
| City | Melbourne |
|---|---|
| Broadcast area | Melbourne, Australia |
| Branding | Kiss FM |
| Slogan | Dance Music Australia |
| Frequency | 87.6 MHz FM |
| Repeater(s) | 87.8 MHz FM 88.0 MHz FM |
| First air date | 2005 |
| Format | Electronic & dance music |
| Language(s) | English |
| Class | Narrowcast (LPON) |
| Owner | Timmy Byrne |
| Website | www |
| City | Melbourne |
|---|---|
| Broadcast area | Greater Melbourne |
| Branding | Kiss 90 |
| Slogan | 100% Dance Bliss, Serious Dance |
| Frequency | FM 89.9 MHz |
| First air date | June 1994 |
| Last air date | 2001 |
| Format | Dance/Rhythmic CHR |
| Class | Community Aspirant |
| Website | https://www.facebook.com/Kiss90FM |
Kiss FM is a narrowcast dance music station, based in Melbourne's CBD, and broadcasting on various frequencies between 87.6 and 88.0 FM in Melbourne. The station's programmes are also networked to Orbit FM, a local narrowcaster in Cairns, Queensland.
The station grew out of aspirant community licensee Kiss 90 FM, which lost out for a full-time license in 2001, and Sydney and Brisbane narrowcaster Rhythm FM. Rhythm FM was bought by some of the previous management of Kiss 90 and relaunched as Kiss FM in 2005 as a narrowcast radio service.
Kiss 90 was an aspirant dance radio station based in Melbourne, Australia. Kiss was the first 100% dance format radio station in Melbourne. The station broadcast sporadically to the Greater Melbourne area between 1994 and 2001 on 89.9 FM.
Kiss 90 had a reputation for setting Melbourne's music trends. The station was at the centre of nightclub and rave culture trends. The music format was designed to unite dance music lovers and showcase a broad range of dance music, featuring most of Melbourne's big name DJs live on air.
The station continually broke new songs and gave airplay to many artists for the first time on Australian radio, pushing many into the mainstream charts. Kiss is also credited with significantly influencing the sound of radio in the southern capital. This resulted in mainstream commercial radio stations introducing more dance music into their playlists and Fox FM dropping classic rock for a Rhythmic CHR format in the late '90s.
Michael Hughes and Nigel Slater, both presenters of dance shows on local metro stations, discussed the opportunity of a 100% dance format radio station. At the time, Melbourne’s commercial radio stations were playing classic rock, hits and memories, easy music and rock. None of stations were running a top 40 format during the day, let alone dance music. A few dance shows existed on local community stations, but they were often limited to small broadcast areas, obscure timeslots and for limited periods. Despite the challenges of finding these shows, many had strong and loyal audience bases. At the time, the mainstream media didn’t see the potential for a dance format station and were more interested in focusing on getting the biggest slice of the more traditional baby boomers.
Michael Hughes and Nigel Slater join forces with renowned night club promotions and event managers Jake Kogakis, Peter Raff and Eric Pipersberg (aka The Gingerbread Men). Together, they worked to form a broadcasting organisation, gain support from the dance music industry, nightclubs and Melbourne’s best DJs.
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