KSMG
 |
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| City | Seguin, Texas |
|---|---|
| Broadcast area | San Antonio, Texas |
| Branding | Magic 105.3 |
| Slogan | Today's Best Music |
| Frequency | 105.3 MHz (also on HD Radio) |
| First air date | September 9, 1970 (as KWED-FM) |
| Format | Adult Top 40 |
| Language(s) | English |
| Audience share | 4.3  (March 2017, Nielsen Audio[1]) |
| ERP | 97,500 watts |
| HAAT | 453 m (1,486 ft) |
| Class | C |
| Facility ID | 34977 |
| Callsign meaning | San Antonio MaGic |
| Former callsigns | KWED-FM (1970-1985) |
| Owner |
Cox Radio (Cox Radio, Inc.) |
| Sister stations | KCYY, KISS-FM, KKYX, KONO, KONO-FM, KTKX |
| Webcast | Listen Live |
| Website | magic1053.com |
KSMG (105.3 FM, "Magic 105.3") is an Adult Top 40 formatted radio station serving the Seguin/San Antonio area. The Cox Communications outlet operates at 105.3 MHz with an ERP of 97.5 kW and its city of licence is Seguin, Texas. Its studios are located in Northwest San Antonio near the South Texas Medical Center complex, and the transmitter site is in Elmendorf, Texas.
There is an app operated by the station, available via the Apple Store.
The station began broadcasting on September 9, 1970 as KWED-FM, until 1985.
Prior to its debut as KSMG in 1985 with an oldies format, they were originally known as KWED-FM. 105.3 made the switch to AC in 1996 after Cox bought rival station KONO-FM. KSMG's playlist currently consists of AC hits from the 1990s through present day.
During the early 2000s KSMG would air 80s and 90s remixes from the club PolyEster's.
In May 22, 2007 morning co-host Jay Charles exited as his contract expired. Weekender Joe Caruso joined former co-host Karen Clauss for The New Joe & Karen Magic Morning Show.
In July 10, 2008 KSMG added The John Tesh Radio Show
In May 4, 2009 afternoon talent Katrina Curtiss moved to mornings, replacing Joe Caruso and Karen Clauss. Adam Michaels took over the morning show on September 5, 2011, while Curtiss moved back to afternoons.
In November 22, 2010 KSMG flipped to all-CHRISTMAS music.
In November 3, 2011 The Daryn Kagan Show was launched replacing The John Tesh Radio Show.
Laurie Pearson Joins KSMG on July 3, 2012.
In early 2012 Chris Garcia died.
In November 9, 2012 Katrina Curtiss left KSMG due to job cuts at Cox Media Group.
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Wikipedia