Julep (company)
| Private | |
| Industry | Personal care |
| Founded | 2007 |
| Founder | Jane Park |
| Headquarters | Seattle, Washington |
|
Area served
|
United States |
| Products | Nail polish, cosmetics, beauty products |
| Website | www |
Julep Beauty, Inc. is a privately held Seattle, WA based cosmetics company founded in 2007 by Jane Park, a former Starbucks and Boston Consulting Group executive. The company sells its products online, which includes the company’s Julep Maven service, in retail and in its branded beauty parlors.
Starting in 2007, Julep opened four nail parlors in the Seattle area that offer manicures, pedicures, facials, and waxing. CEO Jane Park saw a rise in popularity for nail care products, prompting her to focus on selling new products online and through television. While expanding the parlors as a "third place" for women was the initial business model, Park now says she uses the parlors as a testing ground for new products.
Julep moved into e-commerce in 2008. The company’s website is now its main sales channel, making available more than 300 new products on its website in 2013. Julep products are also available through their Seattle parlors, through retailers such as Sephora, Nordstrom and on TV though QVC. Also in 2013, it opened its first pop-up store in New York City. Julep reportedly tripled its revenue in 2013.
Julep is backed by venture capital firms Andreessen Horowitz, Altimeter Capital, Azure Capital Partners, Madrona Venture Group, Maveron, as well as celebrity backers such as Will Smith and Jay Z. Other investors include AFSquare, Alliance of Angels, Atom Factory, Creative Artists Agency, Overbrook Entertainment, Precedent Investments, Roc Nation, Troy Carter, Version One Ventures, and Western Technology Investment. Julep has raised $56M in venture capital financing to date.
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Wikipedia