Indie 103
 |
|
| City |
KDLD: Santa Monica KDLE: Newport Beach |
|---|---|
| Broadcast area |
KDLD: Los Angeles KDLE: Orange County |
| Branding | Jose 97.5 y 103.1 |
| Frequency | 103.1 MHz (also on HD Radio) |
| First air date |
KDLD: 1960 (as KSRF) KDLE: 1962 (as KOCM) |
| Format |
Spanish Adult Hits HD2: Dance |
| ERP |
KDLD: 3,700 watts KDLE: 300 watts |
| HAAT |
KDLD: 82 meters KDLE: 294 meters |
| Class |
KDLD: A KDLE: A |
| Facility ID |
KDLD: 33902 KDLE: 33904 |
| Callsign meaning |
Dance LEaDer (reference to onetime dance hits format) |
| Former callsigns |
KDLD: KSRF (1960-1992) KAJZ (1992-1994) KACD (1994-2000) KACD-FM (2000-2001) KSSC (2001-2003) KDLE: KOCM (1962-1992) KBJZ (1992-1994) KBCD (1994-2001) KSSD (2001-2003) |
| Owner |
Entravision Communications (Entravision Holdings, LLC) |
| Webcast | Listen Live |
| Website | joseradio.com |
KDLD is a commercial radio station in Santa Monica, California, broadcasting to the Los Angeles area on 103.1 FM. KDLE is a commercial radio station in Newport Beach, California, broadcasting to the Orange County area on 103.1 FM.
KDLD & KDLE air a Spanish-language music format branded as "Jose 97.5 y 103.1" on its analog and main HD Radio signal. The format is Spanish adult hits.
"Jose" has studios located in Los Angeles' Miracle Mile, and KDLD's transmitter is located in Baldwin Hills, while KDLE's transmitter is based in Irvine.
The 103.1 frequencies in Los Angeles and Orange County operated as two separate stations prior to the 1990s, KSRF in Santa Monica and KOCM in Newport Beach. Both signals carried a B/EZ (beautiful music/easy listening) format in the 1960s/1970s and AC (adult contemporary) in the 1980s, but targeted for each specific beach community. 103.1 Santa Monica was known as K-Surf (which was brought back for a time on 1260 AM as KSUR, an oldies-formatted station and simulcast on 540 AM as XESURF before the two frequencies flipped to adult standards, then to country—both are now operating under separate formats) and 103.1 Newport Beach was known as K-Ocean. The carriers of the two transmitters were synchronized to try to create a continuous coverage area between the two locations.
The first format on the synchronized signal was Rave inspired MARS-FM, using the call letters KSRF/KOCM, from late 1991 through late 1992. Club D.J. Swedish Egil accepted a rare opportunity to develop his music director skills and visionary style when he left KROQ-FM in 1991 to join L.A.'s new MARS-FM, along with fellow KROQ-FM alum Freddy Snakeskin who became MARS-FM's program director. The station became well known for its role in introducing America to the techno/rave music phenomenon where Egil was responsible for "picking the hits" and breaking new artists. Egil and his leased time format were dumped by owner, Ken Roberts, seeking a more mainstream station. 103.1 became a jazz format station as Jazz FM 103.1 using the call letters KAJZ/KBJZ, followed by another format change to CD 103.1, an adult contemporary format using the call letters KACD/KBCD.
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