Subsidiary | |
Industry | Advertising, Marketing |
Founded | 1917 |
Headquarters |
200 Fifth Avenue New York, NY, U.S. |
Key people
|
James R. Heekin III, Chairman & CEO |
Services | Brand management, Marketing strategy, Creative development, Direct marketing, Public relations, Public affairs, Digital marketing, Production |
Revenue | 1.307 billion USD (2003) |
Number of employees
|
6,500 |
Parent | WPP plc |
Subsidiaries | Grey, G2, GHG, GCI Group, MediaCom Worldwide, Alliance, G WHIZ, WING, Grey EMEA, ArcTouch |
Website | www.grey.com |
Grey Group is a global advertising and marketing agency with headquarters in New York City, and 432 offices in 96 countries, operating in 154 cities — organized into four geographical units: North America; Europe, Middle East & Africa, Asia-Pacific and Latin America.
As a unit of communications conglomerate WPP Group, Grey Global Group operates branded independent business units in many communications disciplines including: advertising, direct marketing, public relations, public affairs, brand development, customer relationship management, sales promotion, interactive marketing — through its subsidiaries: Grey, G2, GHG, GCI Group, MediaCom Worldwide, Alliance, G WHIZ, and WING.
Grey Group’s international clients include: Procter & Gamble, GlaxoSmithKline, Nokia, British American Tobacco, Diageo, Volkswagen, Novartis, Wyeth, Canon, DirecTV, and 3M.