Fairwood (restaurant)

Fairwood Holdings, Ltd.

“It’s Time Fairwood"
Type	Publicly Traded : 0052
Industry	Foodservice
Founded	Tsuen Wan, Hong Kong (1972)
Headquarters	North Point, Hong Kong
Key people	Dennis Lo, Chairman Chan Chee Shing, CEO
Products	Fast food
Revenue	HKD 2.4 billion (2016)
Number of employees	4,900 (2016)
Website	Fairwood

Fairwood (Chinese: 大快活) is a fast food chain offering Chinese and Western food. Founded in December 1972 in the Tsuen Wan district of Hong Kong, its current headquarters are located in North Point. Since that time, the company has grown to 98 outlets all over Hong Kong (94 fast food, 2 cafes and 2 specialty restaurants) and 13 locations in Mainland China including major cities such as Shenzhen, Guangzhou and Beijing. Behind Café de Coral, Fairwood is the second largest fast food chain in Hong Kong and serves over 100,000 customers each day.

Fairwood operates three main businesses including its core fast food business, an institutional catering business primarily designed for school lunches, and a third business that operates specialty restaurants including Buddy Cafe, Cafe Porto and Cafe Oasis.

Fairwood opened its first restaurant in December 1972 in Chung On Street, Tsuen Wan. It opened its second restaurant in 1977 in Fuk Wing Street, Sham Shui Po. By September 1991 when Fairwood made its initial public offering, it had expanded to 52 locations and operated its own facility for processing food in an effort to lower costs and maintain consistency.

Fairwood serves a blend of Chinese, Japanese and Western cuisine. The menu changes throughout the day and is split into 4 meal times: Breakfast, Lunch, Afternoon Tea and Dinner. In addition, some items may sell out and be replaced by others. The entire menu is evaluated and rotated on a weekly basis. In all, Fairwood cycles around over 200 dishes.

Dishes themselves include staples such as Siu Mei, baked pork chop with rice, curry beef brisket and twists on Western dishes such as fried eggs with luncheon meat, spaghetti bolognaise and baked macaroni with ham. Soups such as Russian borscht are also served. On occasion, more seasonal dishes will be served. For example, hot pot and clay pot dishes are served in the winter, when they are typically consumed.