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FEMSA

Fomento Económico Mexicano, S.A.B. de C.V.
Public
Traded as FEMSA
FMX
Industry Beverage, Retail
Fate Coca-Cola acquisition
Founded 1974; 43 years ago (1974)
Headquarters Monterrey, Mexico
Area served
Latin America and The Philippines
Key people
José Antonio Fernández
(Chairman)
Carlos Salazar Lomelín
(CEO)
Revenue IncreaseMex$ 311.5 billion (2015)
IncreaseUS$ 18.1 billion (2015)
Increase Mex$ 23.2 billion (2015)
Increase US$ 1.3 billion (2015)
Total assets Increase Mex$ 409.3 billion (2015)
Increase US$ 23.8 billion (2015)
Number of employees
246,158
Divisions Coca-Cola FEMSA
FEMSA Comercio
Heineken Group Mexico
Website www.femsa.com/en

Fomento Económico Mexicano, S.A.B. de C.V., doing business as FEMSA, is a Mexican multinational beverage and retail company headquartered in Monterrey, Mexico. It operates the largest independent Coca-Cola bottling group in the world and the largest convenience store chain in Mexico. It is also the second largest shareholder of Heineken International.

FEMSA reported revenues of US$19.2 billion for 2014, making it the fifth largest company of Mexico. It has operations in Latin America and the Philippines, mainly through bottling plants. It is well known in Mexico for its convenience store chain Oxxo, its previously owned Cuauhtémoc Moctezuma Brewery (exchanged in 2010 for a 20% stake in Heineken), and for being the owner of the C.F. Monterrey, a Mexican First-Division football team.

FEMSA is listed on the since 1978 and in the NYSE through ADRs since 1998. It is a constituent of the IPC, the main benchmark index of the , and of the S&P Latin America 40, which includes leading, companies from Latin America.

FEMSA's roots can be traced back to the foundation of Cervecería Cuauhtémoc in 1890 by Isaac Garza de la Garza (married to Consuelo Sada Muguerza), Francisco G. Sada Muguerza, Alberto Sada Muguerza, José Muguerza Crespo, José Calderón Muguerza, and José María Schneider. Cervecería Cuauhtémoc was close to bankruptcy when its founders were forced to leave the country, after the brewery was taken over by Villistas and Carrancistas during the Mexican Revolution in 1910.


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