Industry | Telecommunication |
---|---|
Products | Satellite television |
Owner | AT&T |
Parent | DirecTV |
Subsidiaries | DirecTV Argentina DirecTV Chile DirecTV Colombia DirecTV Ecuador DirecTV Perú DirecTV Uruguay DirecTV Venezuela SKY Brasil SKY Mexico |
Website | directvla.com |
DirecTV Latin America is an operater of a subscription television service in Latin America and is a subsidiary of DirecTV. It produces TV content, and owns several TV channels. It is one of Latin America's most popular pay TV services along with Claro TV.
SKY Mexico was founded on 25 July 1996, a joint venture between British Sky Broadcasting (BSkyB), News Corporation, Liberty Media and Grupo Televisa and was later launched on 15 December 1996. By May 2000, the company had extended throughout the rest of Latin America, launching in Central America, Argentina, Brazil and Colombia but during Argentina's economic crisis, on 10 July 2002, with over 52,000 subscribers, Sky Argentina ceased all operations. During the course of the decade, most Sky operations in Latin America were rebranded to DirecTV, with the exception of the Mexican and Brazilian operations, that in 2005 absorbed the DirecTV keeping the Sky name.
The chilean subsidiary of DirecTV Latin America, which is a television system broadcast through satellite, which has operated in the country since 1994. DirecTV bought the SKY Chile and renamed it DirecTV. It signed an agreement with GTD Manquehue to offer full telephone, television, and internet services throughout the country.
In 2012, it made an agreement with Club Deportivo Universidad Católica to carry the brand name DirecTV on their jerseys. In 2015, it made an agreement with Colo-Colo to also carry the DirecTV logo.
On January 19, 2016, the Secretary of Environment of Bogotá, sanctioned DirecTV's Colombian subsidiary, Directv Colombia Ltda., with a sum of $118 million for placing advertisement without the proper permission from the city. The company violated Decree 959, of the year 2000, that regulates where companies can place public publicity.