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Blockbuster, Inc.

Blockbuster LLC
Subsidiary
Traded as OTC Pink:
OTC Pink:
(BB Liquidating Inc.)
Fate Bankruptcy
Successor Sling TV
Dish Movie Pack
Founded October 19, 1985; 31 years ago (1985-10-19)
Dallas, Texas
Founder David Cook
Defunct November 2013 (some stores still operate)
Headquarters Meridian, Colorado
Services VHS/DVD home video rentals
Total assets $37,000,000 (2010)
Parent Viacom International (1994-2004)
Dish Network (2011-Present)
Website blockbuster.com

Blockbuster LLC (formerly Blockbuster Entertainment, Inc., also known as Blockbuster Video or just Blockbuster) was an American-based provider of home movie and video game rental services through video rental shops, DVD-by-mail, streaming, video on demand, and cinema theater. The company became nationally well-known in the 1990s, and at its peak in 2004, Blockbuster consisted of approximately 60,000 employees and 9,000 stores.

Competition from Netflix, Redbox, and other video on demand services were major factors that led to the company's eventual demise. Blockbuster began to lose significant revenue in the mid-to-late 2000s, and in 2010, the company filed for bankruptcy protection. The following year, its remaining 1,700 stores were bought by satellite television provider Dish Network. While the Blockbuster brand has mostly been retired, Dish still maintains a relatively small number of Blockbuster franchise agreements, which allows some stores to remain open in several markets.

Blockbuster's early beginnings can be traced back to another company, Cook Data Services, that was founded by David Cook. The company's primary goal was to supply software services to the oil and gas industries throughout Texas, but it was not very successful. Sandy Cook, David's wife, suggested that he enter the video rental business. Cook sold his oil and gas software to its managers and founded what would later become known as Blockbuster Video.

The first Blockbuster store opened October 19, 1985, in Dallas, Texas. Cook's experience with managing huge databases proved helpful in driving innovation within the industry. Following early success from the company's first stores, Cook built a $6-million warehouse in Garland, Texas, to help sustain and support future growth that allowed new stores to open quickly. Blockbuster would often custom-tailor a store's inventory to its neighborhood, based on local demographics.

In 1987, the company won a court case against Nintendo, which paved the way for video game rental. Also that year, Waste Management co-founder Wayne Huizenga, who originally had reservations about entering the video rental industry, agreed to acquire several Blockbuster stores. Huizenga and associate John Melk utilized techniques from their Waste Management business to rapidly grow Blockbuster, and soon, they were opening a new store every 24 hours. They acquired many of the existing Blockbuster franchise stores as well, and Huizenga even spent much of the late 1980s acquiring several of Blockbuster's rivals, including Major Video.


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