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Bihari brothers


The Bihari brothers, Lester, Jules, Saul and Joe, were American businessmen of Hungarian Jewish origins. They were the founders of Modern Records in Los Angeles and its subsidiaries, such as Meteor Records, based in Memphis. The Bihari brothers were significant figures in the process that transformed rhythm and blues into rock and roll, which appealed to white audiences in the 1950s.

The brothers' parents were Hungarian Jewish emigrants from Austria-Hungary to the U.S. Edward Bihari (1882–1930) was born in Budapest. Esther "Esti" Taub (1886–1950) was born in Homonna, Hungary (now Humenné, Slovakia). They were married in Philadelphia (U.S.) in 1911. They had four sons:

In addition to their four sons, they had four daughters: Florette, Rosalind and Maxine, all of whom worked in the Bihari brothers' business, and Serene, who did not. Serene married the New York real estate developer Irving M. Felt.

After living for a period in Tulsa, Oklahoma, the Bihari family moved to Los Angeles in 1941. Jules got a job servicing and operating jukeboxes in the Watts district, and found difficulty in locating and stocking the blues records his customers wanted to hear. He and his younger brothers, Saul and Joe, founded a new label, Modern Records, in 1945. They built Modern into a major blues and R&B label, their first success coming with "Swingin' the Boogie", by Hadda Brooks. They bought a pressing plant and divided tasks among themselves, with Jules responsible for talent spotting and recording, Saul for manufacturing, and Lester for distribution. Joe worked with Ike Turner as a talent scout in the Memphis area, discovering Johnny "Guitar" Watson, among others.


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