AMV (TV station)
| Regional Victoria | |
|---|---|
| Branding | Prime7 |
| Channels |
Analog: see table below Digital: see table below |
| Affiliations | Seven |
| Owner |
Prime Television Ltd (Prime Television (Victoria) Pty Ltd) |
| First air date | 7 September 1964 |
| Call letters' meaning |
Albury Murray Victoria |
| Former affiliations | independent (1964-1989) |
| Transmitter power | see table below |
| Height | see table below |
| Transmitter coordinates | see table below |
| Website | www |
AMV is an Australian television station licensed to, and serving the regions surrounding Wagga Wagga and Albury-Wodonga in south western New South Wales and north eastern Victoria. The station was, for many years, merged with RVN-2 as the Riverina and North East Victoria Television Service.
AMV-4 commenced broadcasting on 7 September 1964. It broadcast programming from the three commercial stations in Sydney (ATN-7, TCN-9 and TEN-10) alongside local programming including coverage of the Albury Gold Cup, the Ovens & Murray Grand Final and the 1988 Miss Australia pageant. The station has continuously produced a half-hour regional news program on weeknights, currently known as Prime News.
When the commercial television license for the Riverina area was being determined, a number of local groups submitted proposals. Young-based radio station 2LF, along with local councils and businesses in the Young-Cootamundra area, Wagga Wagga newspaper The Daily Advertiser and radio station 2WG, together with local Wagga Wagga businessmen, as well as a group of smaller newspapers and some licensed clubs.
2LF's proposal later joined forces with the Advertiser/2WG bid - 2LF would get 10% of the shares, 2WG got 20% and The Advertiser got 15%, with the remaining shares to be offered to local people. After issues at the Australian Broadcasting Control Board (ABCB) enquiry for the license, the 2LF/2WG/Advertiser group (trading as Riverina Television) won the license.
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