1968–69 European Cup
| Tournament details | |
|---|---|
| Dates | 18 September 1968 – 28 May 1969 |
| Teams | 32 |
| Final positions | |
| Champions |
 Milan (2nd title)
|
| Runners-up |
 Ajax
|
| Tournament statistics | |
| Matches played | 52 |
| Goals scored | 176 (3.38 per match) |
| Top scorer(s) |
 Denis Law (9 goals) |
The 1968–69 season of the European Cup football club tournament was won by Milan, who beat Ajax 4–1 in the final, giving Milan its first European Cup title since 1963, and its second overall. A number of Eastern European clubs withdrew from the first two rounds when UEFA paired up all of the Eastern European clubs against one another.
Substitutions of two players at any game time were allowed; obligatory match dates were introduced (two weeks between the legs) and fixed on Wednesdays; the away goal rule was extended to the whole competition.
Manchester United, the defending champions, were eliminated by Milan in the semi-finals.
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