Insomnia Coffee Company
Insomnia Coffee Company
Insomnia Coffee Company is an Irish independent coffee chain. The headquarters are based in Dublin. The first store location opened in the back of a Galway bookstore in August 1997. The company has over 120 stores and over 300 self-service units in operation around Ireland and have recently expanded to the UK market.
Insomnia stores serve both hot and cold drinks, fairtrade premium coffee, gourmet sandwiches, salads, soups, snacks, cakes and pastries. They also run seasonal campaigns throughout the year which introduces new products such as their red velvet hot chocolate at Christmas or the pumpkin pie latte during Autumn.
Insomnia grew from a single location in a Galway bookstore in 1997 to an estate of 120+ coffee shops across high street and through partnerships with Spar and Eurospar in addition to other Retailers such as Eason, Fresh, Meadows & Byrne, An Post, Heatons, Compass Catering, Londis, Maxol and most recently Primark and Debenhams.
. In addition the company has more than 300 self-service units in operation, both in Ireland and the UK.
In 2002 the company merged with the gourmet sandwich company, Bendini & Shaw, to complement its beverages with food.In 2005 Insomnia acquired the Perk cafes. Insomnia opened it first cafe with BWG in 2006.
The company is now owned equally by chairman Bobby Kerr, CEO Harry O’Kelly, and John Clohisey. O'Kelly was appointed CEO and Kerr chairman in 2010.
In April 2012, the Insomnia High street franchise was launched and the process of recruiting new franchise owners began with a target of opening 15 franchise stores in 5 years. The first franchise store was opened in 2013 in St Stephens Green Shopping Centre, Dublin.
2015 saw the announcement of a new partnership with international retailer Debenhams, where Insomnia plans to open in a number of Debenhams outlets across the UK and Ireland. The first of these launched at Debenhams in the Mahon Point Shopping Centre, Cork. The Cork store was followed promptly by the first UK outlet opening in Rugby and the second UK outlet opening in Bradford in November. The fourth Insomnia Debenhams store opened in Bristol in August 2016.
Insomnia has also confirmed a partnership with Primark, an Irish-based retail business. In 2015, three Insomnia concession stores have been rolled out at Penneys in Waterford, Swords and Athlone.
2015 marked a significant year for the company; opening its 100th store, opening its first UK store, partnering with both Debenhams and PRIMARK as well as selling 22 million hot beverages per year.
Insomnia have partnered with a number of Irish Retailers, including Eason, Fresh, Meadows & Byrne, An Post, Heaton’s, Compass Catering and most recently in 2015 Londis, Maxol, Primark and Debenhams. They also have long standing partnerships with SPAR and EUROSPAR.
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