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Youku

Youku Inc.
Youku png.png
Type of site
Video hosting service
Available in Chinese
Founded March 2003 (2003-03)
Headquarters Beijing, China
Founder(s) Victor Koo
Industry Internet
Services Online services
Revenue US$ 649.5 million (2014)
Employees 2,104
Parent Youku Tudou
Slogan(s) "The World is Watching"
Website www.youku.com
Alexa rank Negative increase 79 (April 2014)
Registration Optional
(required to upload and/or comment on videos)
Launched December 21, 2003 (2003-12-21)
Current status Active

Youku Inc., formerly Youku.com Inc., doing business as Youku (simplified Chinese: 优酷; traditional Chinese: 優酷; pinyin: Yōukù; literally: "excellent (and) cool"), is a video hosting service based in Beijing, China.

Youku has its headquarters on the fifth floor of Sinosteel Plaza (simplified Chinese: 中钢国际广场; traditional Chinese: 中鋼國際廣場; pinyin: Zhōnggāng Guójì Guǎngchǎng) in Haidian District, Beijing.

On March 12, 2012, Youku reached an agreement to acquire Tudou in a stock-for-stock transaction, the new entity being named Youku Tudou Inc. It has more than 500 million monthly active users, with 800 million daily video views.

Youku is one of China's top online video and streaming service platforms, alongside with iQiyi, Sohu, LeTV, V.QQ.com (Tencent Video), PPTV, 56.com and Funshion. However, Youku's domination in the Chinese market has been toppled by its competitor Baidu's iQiyi.

Youku was founded by Victor Koo (Gu Yongqiang), former President of Chinese Internet portal Sohu. Initial funding for the site came from 1Verge, a fund raised by Koo. A beta version of the site was launched with limited geographic reach in June 2006, and the website was formally launched in December 2006. In 2007, the company received $25 million in funding from venture capitalists. In December 2009, the company announced that it had raised a total of $110 million in private equity funding. Major investors include Brookside (Bain) Capital, Sutter Hill Ventures, Maverick Capital, and Chengwei Ventures.


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