Yoram Globus
| Yoram Globus יורם גלובוס |
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|---|---|
Globus in 2014
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| Born |
7 July 1943 Tiberias (then Mandate Palestine) |
| Nationality | Israeli |
| Other names | Go-Go Boys |
| Occupation | Film producer |
| Known for | Founder of Golan-Globus |
Yoram Globus (Hebrew: יורם גלובוס; born 7 October 1943) is an Israeli film producer, cinema owner and distributor who is most famous for his association with Cannon Films Inc., a company he ran with his cousin Menahem Golan.
In 1978, Globus and Golan moved to Hollywood and purchased the film production company The Cannon Group for $500,000. By the mid-80s Cannon had produced an average of 40 films a year and had become the largest independent production company in the world with a net worth of over US$1 billion. Because of their fast, low-budget style of filmmaking, they earned the nickname "the Go-Go Boys." Among the films produced by them are Bloodsport with Jean-Claude Van Damme, Superman IV: The Quest for Peace with Christopher Reeve, King Lear directed by Jean-Luc Godard and Runaway Train (1985), Over The Top with Sylvester Stallone and Street Smart with Morgan Freeman. In addition, they acquired the rights to Spiderman and Captain America: The First Avenger.
With Cannon's success, Yoram Globus expanded the group's operations and entered into additional areas. Cannon acquired approximately 1,600 cinemas in Europe and the United States (some of which were acquired in later years by Silvio Berlusconi, who later became prime minister of Italy) Studios, a, film library and additional acquisitions expanded the activities of the Cannon and established it as a leading conglomerate in the world film industry. During these years, Cannon sold their movies by a new strategy invented by Globus, the pre-sale strategy. Substantial pre-sales of the next years' films were made based on the strong salesmanship skills of Globus, and the advertising created by Design Projects. The deposits made from these sales financed production of the first film in the production line-up, which—when completed and delivered to theatre owners around the world—generated enough money to make the next film in the line-up. For this purposes Cannon used to create posters of movies, before they even had a script, and large billboards prominently displayed at the Cannes Film Festival each year.
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