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XEMO-AM

XEMO-AM
XEMO 860lapoderosa logo.png
City Rancho Vista Hermosa, Baja California, Mexico
Broadcast area Tijuana, Baja California
San Diego, California
Branding La Poderosa
Slogan La Estación de Los Grandes
Frequency 860 (kHz)
First air date 1973
Format Tropical
Language(s) Spanish
Audience share 0.1 (October 2016, Nielsen Audio[1])
Power 10,000 watts daytime
7,500 watts nighttime
Class B
Owner Grupo Uniradio
(Radiodifusora X.E.M.O., S.A. de C.V.)
Sister stations XERCN, XHA, XHFG, XHTY
Website www.lapoderosa860.com

XEMO-AM or La Poderosa 860 AM is a Spanish-language radio station that is based in Tijuana, but on a clear day, the signal can be heard as far away as Los Angeles. The station plays tropical music and is the only Spanish language AM station in San Diego that broadcasts music that reaches a far distance. XEMO is operated by San Diego based Uniradio, Inc., with the concession and transmitter owned by a Mexican company. Uniradio also owns several Spanish language radio stations that serve the San Diego-Tijuana radio market. XEMO is also the Spanish flagship radio station of the San Diego Padres.

XEMO received its first concession on January 2, 1934. It was owned by Fernando Federico Fereira until 1966, when it was sold to Gustavo Faist Fernandez. In turn, Faist transferred the station to Gustavo E. Astiazaran Rosas in 1969. In 1973, the concession was placed under its current concessionaire.



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