Wild 94.9
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| City | San Francisco, California |
|---|---|
| Broadcast area | San Francisco Bay Area |
| Branding | WiLD 94.9 |
| Slogan | The Bay's #1 Hit Music Station |
| Frequency | 94.9 MHz (also on HD Radio) |
| First air date | March 12, 1958 (as KSFR) |
| Format | Top 40 |
| ERP | 30,000 watts |
| HAAT | 369 meters |
| Class | B |
| Facility ID | 59989 |
| Callsign meaning | Krazy WYLD = Wild with a Y. |
| Former callsigns | KSFR (1958–1966) KSAN (1966–1997) |
| Owner |
iHeartMedia, Inc. (AMFM Broadcasting Licenses, LLC) |
| Sister stations | KIOI, KISQ, KKSF, KMEL, KNEW, KOSF |
| Webcast | Listen Live! |
| Website | wild949.com |
KYLD (94.9 FM, WiLD 94.9) is a commercial radio station in San Francisco, California, serving the San Francisco Bay Area. The station airs a Top 40 format on its analog primary signal. The station has studios located in the SoMa district of San Francisco, and the transmitter is located atop the San Bruno Mountains.
The call letters of KSAN have been used by four unrelated radio stations and one related TV station in the San Francisco Bay Area since the late 1950s. In the early 1960s, KSAN 1450 AM San Francisco became KSOL and programmed R&B music station, notable for DJ Sly Stone (Sylvester Stewart), who went on to fame as a musician, fronting the band Sly and the Family Stone.
The KSAN call sign was first used on FM at 94.9 on May 21, 1968, after the former classical music station KSFR was purchased by Metromedia in October 1966.
The Federal Communications Commission (FCC) had given a construction permit for KSFR on September 20, 1957 to H. Alan Levitt, who owned a San Francisco record shop. Levitt had previously worked as an engineering assistant and announcer at KLX (910 AM) in Oakland. KSFR was assigned 94.9. Levitt had tried unsuccessfully to get 96.5, but the FCC gave that frequency to the San Francisco Chronicle station KRON-FM, which returned to the air as a non-commercial classical music station in 1957 after being off the air for three years. (KRON-FM had originally broadcast on 96.5 from July 1947 to December 31, 1954.)
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