What Is Happening
| Alphabeat | ||||
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| Studio album by Alphabeat | ||||
| Released | 5 March 2007 | |||
| Recorded | 2007–2008 | |||
| Studio | Miloco Studios, London | |||
| Genre | ||||
| Length | 39:29 | |||
| Label | Copenhagen | |||
| Producer |
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| Alphabeat chronology | ||||
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| Alternative cover | ||||
This Is Alphabeat cover
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| Singles from Alphabeat | ||||
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| Professional ratings | |
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| Aggregate scores | |
| Source | Rating |
| Metacritic | 72/100 |
| Review scores | |
| Source | Rating |
| AllMusic |   |
| AllMusic | |
| Digital Spy | |
| DIY | 5/10 |
| Drowned in Sound | 6/10 |
| The Guardian | |
| The Observer | |
| Pitchfork | 5.5/10 |
| STV | |
Alphabeat is the debut studio album by Danish band Alphabeat. It was first released in Denmark on 5 March 2007 by Copenhagen Records, and eventually in the rest of Europe in 2008 under the title This Is Alphabeat.
"Fantastic 6" was released as a limited-edition 10-inch vinyl in the United Kingdom only, prior to the release of "Fascination". The video for "Fantastic 6" did not surface in the UK, but was released in Denmark—even though the single was not released there.
"Fascination" was released as the album's second single. It charted at number four on the Danish Singles Chart, number six on the UK Singles Chart and number seven on the UK Official Download Chart.
"10.000 Nights of Thunder", the third single, charted at number 16 in Denmark and the UK, as well as number 24 in the Netherlands.
The album's fourth single, "Boyfriend", reached number 11 in Denmark, number 15 in the UK, number 18 in the Netherlands and number 49 in Ireland.
"Go-Go" was released the fifth single from the album. It was only released in Denmark, where peaking at number fourteen.
The album's sixth and final single, "What Is Happening", was only released in the UK and peaked at number 110, becoming their lowest-charting single there.
Alphabeat received generally positive reviews from music critics. At Metacritic, which assigns a normalised rating out of 100 to reviews from mainstream publications, the album received an average score of 72, based on seven reviews.
All tracks written by Alphabeat, except where noted.
Notes
Alphabeat
This Is Alphabeat
^shipments figures based on certification alone
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Wikipedia