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West Long Branch, New Jersey

West Long Branch, New Jersey
Borough
Borough of West Long Branch
Murry Guggenheim House
Map of West Long Branch in Monmouth County. Inset: Location of Monmouth County highlighted in the State of New Jersey.
Map of West Long Branch in Monmouth County. Inset: Location of Monmouth County highlighted in the State of New Jersey.
Census Bureau map of West Long Branch, New Jersey
Census Bureau map of West Long Branch, New Jersey
Coordinates: 40°17′16″N 74°01′12″W / 40.287904°N 74.020019°W / 40.287904; -74.020019Coordinates: 40°17′16″N 74°01′12″W / 40.287904°N 74.020019°W / 40.287904; -74.020019
Country  United States
State  New Jersey
County Monmouth
Incorporated May 5, 1908
Government
 • Type Borough
 • Body Borough Council
 • Mayor Janet W. Tucci (R, term ends December 31, 2018)
 • Administrator John J. Kennedy
 • Clerk Lori Cole
Area
 • Total 2.894 sq mi (7.496 km2)
 • Land 2.858 sq mi (7.403 km2)
 • Water 0.036 sq mi (0.093 km2)  1.24%
Area rank 341st of 566 in state
23rd of 53 in county
Elevation 26 ft (8 m)
Population (2010 Census)
 • Total 8,097
 • Estimate (2015) 7,994
 • Rank 284th of 566 in state
22nd of 53 in county
 • Density 2,832.9/sq mi (1,093.8/km2)
 • Density rank 223rd of 566 in state
26th of 53 in county
Time zone Eastern (EST) (UTC-5)
 • Summer (DST) Eastern (EDT) (UTC-4)
ZIP code 07764
Area code(s) 732 and 908 (cell)
FIPS code 3402579310
GNIS feature ID 0885437
Website www.westlongbranch.org

West Long Branch is a borough in Monmouth County, New Jersey, United States. As of the 2010 United States Census, the borough's population was 8,097, reflecting a decline of 161 (-1.9%) from the 8,258 counted in the 2000 Census, which had in turn increased by 568 (+7.4%) from the 7,690 counted in the 1990 Census. It is the home of Monmouth University.

Prior to being called West Long Branch, the area had been called Mechanicsville from the 18th century through the Civil War, and then Branchburg in the 1870s. The name West Long Branch appears in the 1889 Wolverton Atlas of Monmouth County, and seems to have derived its name from its proximity to a section of the Shrewsbury River.

In 1908, the residents of what was the West Long Branch section of Eatontown thought that they were not getting a fair return on their taxes. A request was made that the West Long Branch section be separated from Eatontown. The Township of Eatontown strongly resisted as there were several large estates in the West Long Branch section that were a source of considerable taxes. An act of the New Jersey Legislature was passed on April 7, 1908, and the Monmouth County Board of Chosen Freeholders authorized an election. On May 5, 1908, the referendum was held in West Long Branch, with voters approving the separation. The borough takes its name from Long Branch, which in turn takes its name from the "long branch" or south branch of the Shrewsbury River.

According to the United States Census Bureau, West Long Branch had a total area of 2.894 square miles (7.496 km2), including 2.858 square miles (7.403 km2) of land and 0.036 square miles (0.093 km2) of water (1.24%).


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