Weather Center Live | |
---|---|
Logo used since November 12, 2013
|
|
Presented by | Liana Brackett Mark Elliott Alex Wallace Chris Warren |
Country of origin | United States |
Original language(s) | English |
Production | |
Location(s) | Atlanta, Georgia |
Camera setup | Multi-camera |
Running time | Varies |
Release | |
Original network | The Weather Channel |
Picture format |
480i (SDTV), 1080i (HDTV) |
Original release | March 2, 2009 | – present
Chronology | |
Preceded by | Abrams & Bettes: Beyond the Forecast, Day Planner, Evening Edition, First Forecast, On the Radar, PM Edition, Sunrise Weather, Weekend Now, Weekend View |
Weather Center Live (previously named Weather Center from its relaunch in March 2009 until May 2011) is an American weather news television program on The Weather Channel. Airing in various timeslots throughout the daytime hours and serving as The Weather Channel's de facto flagship forecast program, it features national and international weather forecasts, along with weather-related feature segments. This program, the current incarnation of Weather Center (which differs in format from the version that debuted in 1998), debuted on March 2, 2009.
Weather Center debuted in 1998 and was originally formatted as a program devoted to hard weather news. Weather Center aired for almost the entirety of The Weather Channel's schedule during its first few years. In 2000, with the additions of First Outlook and Your Weather Today, the program was reduced to daytime and evening broadcasts. Weather Center's presence on The Weather Channel's schedule decreased even further as additional forecast and long-form programs debuted; by the end of 2008, the program aired for only one hour a day during the week.
In February 2009, The Weather Channel's media kit began showing a different logo for the program; the most notable change to come from this, however, was the retitling of the program to Weather Center with Abrams & Bettes. Changes to electronic program guide schedules revealed that Weather Center would absorb the repeating overnight hour on weeknights, and that Weather Center would also be added to evenings (correlating with the merger of Evening Edition and Abrams & Bettes). The expansion of Weather Center reversed a trend of partitioning that took place between 1998 and 2003. The changes themselves were some of the most far-reaching since the 2003 addition of Day Planner, Afternoon Outlook and Weekend Outlook, itself a casualty, being replaced by Weekend View.