WZRC

WZRC

City	New York City
Broadcast area	New York metropolitan area
Frequency	1480 kHz
First air date	1930
Format	Cantonese news/talk/music
Power	5,000 watts
Class	B
Facility ID	27398
Callsign meaning	W Z RoCk (former satellite network)
Former callsigns	WHOM (1930-1975) WJIT (1975-1989)
Owner	Multicultural Radio Broadcasting, Inc (Multicultural Radio Broadcasting Licensee, LLC)
Sister stations	WKDM
Website	www.nyam1480.com

WZRC, on 1480 kHz, known on-air as (AM 1480 simplified Chinese: 中文广播电台; traditional Chinese: 中文廣播電臺; pinyin: Zhōng Wén Guǎng Bò Diàn Tái; Jyutping: Zung1 Man4 Gwong2 Bo3 Din6 Toi4), is a radio station owned by Multicultural Radio Broadcasting, Inc. and serves the New York City area by running Cantonese programs. It is one of two Cantonese radio stations serving in the metro area, the other is Chung Wah Chinese Broadcasting Company.

This station started out as WHOM and was founded in 1930 by the New Jersey Broadcasting Corp. The call letters stood for owner Harry O'Melia. In the 1940s the station aired ethnic brokered programming and was owned by Generoso Pope. The Popes had a media empire, including: The National Enquirer, Il Progresso Italo-Americano, Il Bollettino della Sera, Il Corriere d'America, and the Philadelphia daily L'Opinione. Pope used his influence through his media empire to secure the vote of the election of President Franklin D. Roosevelt, and Harry S. Truman.

In 1960, it evolved to mostly Spanish. In 1975 the station was sold to SJR communications along with WHOM-FM. WHOM-FM would become AC WKTU (then years later disco then rock WXRK, talk as WFNY-FM, and later rock again turned Top 40 WXRK again). WHOM AM was renamed WJIT (Radio Jit) and went from diversified Spanish to Spanish contemporary music. In the late '70s WJIT was the leading salsa and merengue station on the New York dial. The format changed to Spanish Adult Contemporary and the station was sold, along with WKTU 92.3, to Infinity Broadcasting in 1982.

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Wikipedia